Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while.

Curation 60

Curation RSS Content Marketing Web 2.0 60

Optinmonster

FEBRUARY 8, 2024

Are you looking for the best content curation tools? That’s why a content curation tool is so important. That’s where content curation comes in. What is content curation? And the best way to do content curation, as a digital marketer, is to use purpose-built content curation tools to help you do it.

Marketing Automation Services 84

Marketing Automation Services Curation Enterprise Management Marketing Automation 84

ClearVoice

MAY 22, 2020

It is expected that Twitter, YouTube, Pinterest, and Snapchat will follow. The following blog post will be a walk-through on how to create an Instagram highlight and why it’s beneficial to include them on your Instagram profile. They have aggregated some wonderful curated and created content. percent of U.S.

Ideal Customer Profiles 111

Ideal Customer Profiles Paid Search Agency Profiling Emarketing 111

Writing on the Web

JUNE 11, 2010

This is a topic hub, aggregating blogs posts from a group of 48 best business-to-business marketing blogs. When you go to B2BMarketingZone , you’ll be able to quickly scan what other marketing experts are blogging about. B2B Marketing Zone is a collection of blog posts and articles all around B2B Marketing.

B2B Marketing 100

B2B Marketing Aggregators B2B Paid Search Agency 100

Convince & Convert

AUGUST 6, 2013

Deploying internal communities using software platforms like IBM or Jive just because your competitors are doing so is a complete waste a time, money and resources. Tom Foremski , publisher of tech blog Silicon Valley Watcher has said for several years now that “every company is a media company.” There needs to be reason “why”.

Enterprise Management 134

Enterprise Management Business Work Management Communities 134

ClearVoice

APRIL 13, 2020

Try to have your username be the same across all your social platforms so individuals can easily find you on Instagram, Facebook, Twitter, and any other platform you are on. You ultimately want to provide your followers with the resources to purchase, discover, read more about your business and your brand.

Marketing & Strategy 111

Marketing & Strategy Ideal Customer Profiles Profiling Aggregators 111

Convince & Convert

AUGUST 18, 2011

The core challenge with social media optimization isn’t availability of data (with the possible exception of Twitter impressions data, as I ranted about here in my social media measurement post). The ability to easily curate content using the browser bookmarklet. Argyle automatically attaches rich tracking codes.

Social Media 128

Social Media Optimization Media Paper 128

Content Standard

JANUARY 29, 2015

When I’m at my desk, I check my news aggregators. All of my news sources and blogs are accessed through one or more of these aggregators. Sparingly subscribe to relevant blogs. I subscribe specifically to these blogs so I know I’m always getting relevant content in my inbox. Jay Acunzo, @Jay_zo.

Trends 41

Trends Peer-to-peer Work Management Aggregators 41

6sense

DECEMBER 9, 2021

Unmet needs (such as job postings, reports, blog posts). Generally, it’s making a lot of guesswork while navigating fragmented data and ad-hoc processes, with little or no data-science resources to help demystify the scattered information. . It provides aggregate and channel-specific forecasts. 6sense on Twitter.

Sales Management 62

Sales Management Conference Lead Ranking Ideal Customer Profiles 62

Hubspot

JULY 21, 2010

As marketers, we need to examine what we are currently doing and determine what we can stop doing to make time and resources available for marketing on tablets and mobile devices. It creates different magazine sections from online news sources, Twitter, Facebook and curated content from online thought leaders like Robert Scoble.

Social Marketing 28

Social Marketing Planning RSS Paid Search Agency 28

Sprout Social

AUGUST 14, 2023

Together these solutions offer three distinct benefits that will help scale your strategy and expand your social presence: Identify and distribute content that resonates most Employee advocacy is more than just curation—you need to know what content is resonating with employees and how their connections are engaging with it.

Tools 71

Tools Enterprise Management Curation Peer-to-peer 71

Webbiquity

APRIL 10, 2017

The explosion of blogging, social media, and online review sites has provided brands with unprecedented opportunity for exposure through authentic customer advocacy. The company offers technology, resources, and (if necessary) services for online reputation repair. Digg Reader is a tool for keeping up with sites and blogs.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Hubspot

MAY 13, 2013

On Twitter, I''m @GuyKawasaki. My Twitter practices defy the recommendations of social media "schmexperts" (schmuck + experts) to manually post a limited number of tweets and not use automation, repetition, contributors, and ghostwriters. I have never been on the Twitter Suggested User List, and I have more than 1.2

Enterprise Management 28

Enterprise Management Social Media Work Management Marketing Management 28

Hubspot

MAY 5, 2011

Having a Facebook page or having a Twitter account doesn't give you anything. It's all about the why ("Why do I care about your Twitter account?"). Reach out to people, direct them to resources, and establish a good relationship. Inbound Now #14 – How to use Content Marketing & Curation for Business with CC Chapman.

Social Media 28

Social Media Training Paid Search Agency RSS 28

Sprout Social

JANUARY 30, 2020

New content (webinars, blog posts). This is why so many companies are looking to get featured on “best of” lists in addition to creating their own blog conten t for SEO. Beyond educating customers, blogging is a prime way for SaaS companies to target keywords and attract leads via search engines. Feature announcements.

Webinar Metrics 96

Webinar Metrics Marketing Strategy Marketing & Strategy Planning 96

Hubspot

MARCH 30, 2015

For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. The need for great content curators has never been more urgent. A successful content curator is no different than a successful wedding DJ.

Curation 28

Curation Enterprise Management Work Management Tools 28

Sprout Social

JUNE 20, 2019

This is an awesome resource to analyze your competitor’s Instagram presence. It assesses follower counts on the likes of Twitter, Instagram and YouTube among other services. For example, their Twitter competitor analysis applies a “grade” based on their average number of retweets and likes. Similarweb. Mailcharts.

Analysis 102

Analysis Budget Programs Tools Ad Frequency 102

Sprout Social

FEBRUARY 18, 2019

Beyond being a prime place to share content and flex your industry influence, LinkedIn performs 277% better than Facebook or Twitter for generating visitor-to-lead conversions. Unlike Facebook or Twitter where you might use a cover photo of your team, clean and colorful imagery is your best bet on LinkedIn. Resources and case studies.

Linkedin 111

Linkedin Companies Ad Building Lead Scoring 111

Optinmonster

JANUARY 14, 2024

After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. Additionally, Moz Pro’s user-friendly interface and educational resources make it accessible for both SEO beginners and experts. We’ve done the heavy lifting for you.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Sprout Social

APRIL 23, 2019

Beyond being a prime place to share content and showcase thought leadership, LinkedIn performs almost 3 times better than Facebook or Twitter for generating visitor-to-lead conversions. Unlike Facebook or Twitter where you might use a cover photo of your team, clean and colorful imagery is your best bet on LinkedIn.

Linkedin 105

Linkedin Ad Building Lead Scoring Lead Ranking 105

Convince & Convert

MARCH 1, 2013

“I’m not sure anybody’s truly themselves in social media in the aggregate.” American Family Insurance uses social as a great resource for referrals but mostly creates content related to celebrating and protecting families. He has about 250,000 Twitter followers. .” -@jaybaer ( tweet this ).

Social Media 138

Social Media Work Management Aggregators Communities 138

Sprout Social

MAY 4, 2017

The need to balance content creation and curation with handling customer service and community building, as well as getting involved in promotional and advertising activities, can be a challenge. To help with developing a strategy, ask yourself the following: Why are you committing time and resources to social media marketing?

Social Media 99

Social Media Social Marketing Product Planning 99

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). B2B Voices ( Trade Youtube Twitter Leads Sales ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Optinmonster

JANUARY 14, 2024

After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. Additionally, Moz Pro’s user-friendly interface and educational resources make it accessible for both SEO beginners and experts. We’ve done the heavy lifting for you.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

EveryoneSocial

FEBRUARY 20, 2018

Bill Oswin, a Recruiting Specialist for Kelly services put it this way: “Since I began using social media I have seen an uptick in the number of qualified connection requests on Linkedin and followers on Twitter. With EveryoneSocial, the company was able to easily curate, manage, and publish content in their chosen social media channels.

Brand Identity 87

Brand Identity Branding Work Management Advertising Agencies 87

Webbiquity

DECEMBER 4, 2012

What’s the best time of day to post updates on Twitter or Facebook? The brilliant Gini Dietrich reports on research showing that marketers commonly choose the wrong time of day to post and engage on Facebook, Twitter and YouTube, as well as to send emails. 12 Essential Social Media Cheat Sheets by Mashable.

Social Media 100

Social Media Paid Content Resources Tips 100

Convince & Convert

MARCH 18, 2016

In some cases we help them power their resource center on their website, because we all know that that’s where a lot of our content lives. Well, it really starts with the ability to better aggregate and manage your content. And you might call it a resource center, you might call it a content library. Jay: Right.

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

Webbiquity

SEPTEMBER 22, 2015

12 Tools to Help You Optimize Your Social Media Marketing Results by TopRank Online Marketing Blog. ** 5 STARS. It converts Google+ into a social media management tool”) and Agorapulse , a social media management tool that integrates with Facebook, Twitter and Instagram. for competitive research. for competitive research.

Social Media 100

Social Media Tools Media Enterprise Management 100

Biznology

NOVEMBER 8, 2011

This will not only allow Google to better populate the content as you see above, including the Title, Blog Name, Description, and an Image from the post, but it will also allow that content to be cross-referenced to any Google +1 “likes” from others within Google+ and the rest of the Googlephere.

Google 80

Google SEO Adsense Profiling 80

seo.co

JUNE 6, 2021

Read ahead as we outline content curation, its importance, and how to do it correctly. What Is Curated Content? Content curation refers to collecting and sharing relevant and valuable content that you do not create, unlike content creation, which is purely your and your team’s work. Content Curation Models.

Curation 80

Curation Peer-to-peer Content Opinions 80

Convince & Convert

FEBRUARY 9, 2010

And in most cases, we’re willing converts, with Facebook’s ease-of-use and Twitter’s immediacy replacing letter writing and meeting up for lunch. The pervasive time crunch that blankets us all has forced us to curtail face-to-face relationships in exchange for digital interaction.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Hubspot

JULY 29, 2018

Whether you're still hung up on the difference between a mention and a reply on Twitter or you just want to brush up on your social knowledge, check out the following roundup of social media terms to keep yourself in the know. An example of this is the Twitter API. Blog - Blog is a word that was created from two words: “web log.”

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Scoop.it

DECEMBER 20, 2018

If top-of-the-funnel authority building is the question, content curation is the substantial part of the answer. However, if done wrong, content curation can take away time that you simply don’t have as a marketer. Curation only works if you employ all three steps: select, enrich, and share.

Curation 90

Curation Top of Funnel B2B Thought Leadership Content 90

SnapApp

JANUARY 13, 2017

You’ve spent time, energy, budget, and other resources producing it. In this study of over 600 marketing professionals, 65% were blogging, 64% were producing case studies and/or white papers, 47% were creating videos, 45% were writing online articles, and 39% were creating infographics. A list of curated content? Full articles?

Promotion 48

Promotion Planning Buyer Personas Autoresponders 48

SnapApp

JANUARY 12, 2017

You’ve spent time, energy, budget, and other resources producing it. In this study of over 600 marketing professionals, 65% were blogging, 64% were producing case studies and/or white papers, 47% were creating videos, 45% were writing online articles, and 39% were creating infographics. A list of curated content? Full articles?

Promotion 48

Promotion Planning Buyer Personas Autoresponders 48

Content Marketing Institute

JANUARY 29, 2018

Editor’s note: Even if you read this title when CMI published it three years ago, you’ll find the updated information and new examples helpful to your content curation. Content curation taps into the power of existing owned, social, and third-party media to enhance and extend your content marketing resources. Click To Tweet.

Curation 111

Curation Examples Content Paid Search Agency 111

Biznology

JANUARY 18, 2013

Are status updates an under-utilized resource in your organization? People have different interests and communication styles, and your corporate social platform is just a reflection of the aggregate activity of all its users. Google never asks people to delete wrong information or badly written blog posts.

Paper 80

Paper Business Broadcasting Advertising Mediums 80