Remove aggregator differences
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3 Big Martech Innovation Themes in 2022

chiefmartech

These are the areas I personally plan to pay close attention to in the year ahead. The pandemic massively accelerated ecommerce, catapulting both the Amazon Empire and the Shopify Rebel Alliance to new highs. And marketing will extend shared app infrastructure with its own customizations and domain-specific functionality.

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The Death of the Third-Party Cookie: What Marketers Need to Know

Hubspot

Still not sure about the difference between first-party and third-party cookies? However, you can't see data related to your visitor's behavior on other websites that aren't affiliated with your domain. This is because Amazon uses first-party cookies to remember these basic details. Here's a quick breakdown.

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How to Research, Monitor, and Optimize for Questions

Moz

It checks your domain's important search queries and generates "People Also Ask" results for all of them: The tool ranks "People Also Ask" questions by the number of queries they were triggered by. It aggregates results from all kinds of discussion boards, including Quora and Amazon Q&A.

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Is SEO Dead? SEO is Dying According to 3 Charts

seo.co

Nobody could find anything on the web without previous knowledge of a domain or access to a search engine. ” Amazon continues to eat away at Google’s market dominance in search YOY. Amazon continues its march forward, growing its share of revenue over Google. Over 50% of product searches start on Amazon, not Google.

SEO 97
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25 Best Content Curation Tools For Fail-Proof Marketing Automation

Optinmonster

We’ve selected the best tools to help you: Create personal content digests, so you’re always in the loop Discover and share new high-quality content on key topics and sectors Automate sharing of selected social media content And more Let’s jump to our list of the best content curation tools without further ado.

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Navigating the Post-Cookie World: A Comprehensive Guide for Marketers and Advertisers

Choozle

While things will be different, this shift also presents an opportunity for collaboration on new and innovative approaches that can deliver significant returns. This necessitated leveraging the cookie framework but applying it to the domain of the enabling technology, such as DoubleClick.

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Why email is critical for closing the personalization gap with ‘MADtech’

ClickZ

30-second summary: Consumers expect a personalized online experience from every brand. Marketers are struggling to deliver this precise personalization at scale. Email is critical for allowing brands to use MADtech to give consumers a more personalized experience.