CMO Salary Data Suggests Declining CMO Influence?
Marketing Insider Group
JULY 28, 2020
They aggregated data from the top S&P 1500 firms, looking at the salary data of the c-suite. The chart below shows the substantial differences. Things like dynamic content and personalization, A/B testing, customer experience mapping, and more. Only now, the focus is different. The findings? They shrank by 35%.
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