B2B Blogging Trends for 2011
FEBRUARY 8, 2011
Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. So what’s next for B2B blogging?
2012 #Nifty50 Top Men in Technology on Twitter
Blue Focus Marketing
SEPTEMBER 16, 2012
Last year, my colleague Tom Pick ( @TomPick ) and I introduced the #Nifty50 awards , which honored 50 men and 50 women who were leading the way in social media through their active engagement on Twitter. The social executive has a responsibility to clearly define a brand’s vision and the best practices for making that vision a reality. 2011 #Nifty50 Top Twitter Men. Jeffrey L.
How to Get the Latest and Greatest B2B News and Insights – Personalized Just for You
JANUARY 6, 2012
Since its inception, the B2B Marketing Zone has been the one place to catch up on all the latest posts from the leading B2B bloggers, writers like Brian Carroll , Chris Abraham , Ambal Balakrishnan , Ardath Albee and many more. The latest addition: Aggregage , the platform that powers the B2B Marketing Zone (or BMZ) has added a robust personalization engine. Sign up and sign in to personalize your content from the B2B Marketing Zone. The BMZ always features great, fresh content from the leading B2B bloggers. Curators find the best sources of content.
Report: B2B Blogging Trends in 2011
FEBRUARY 8, 2011
Tony Karrer and Tom Pick, founders of the popular B2B Marketing site B2B Marketing Zone just released a compelling report on B2B Blogging Trends in 2011. 2011 may be the year when B2B companies finally realize blogs are more than just a PR vehicle for propagating so-called thought leadership. Reproduced with permission from B2B Blogging Trends in 2011 , © 2011 Aggregage.
B2B Marketing Trends for 2016
B2B Marketing. Trends for 2016 Edited by Tom Pick and Tony Karrer 25 Thought Leaders Weigh In 0 Executive Summary B2B marketing practices are in the midst of profound change, driven by three powerful trends: • Changing expectations of buyers: as Baby Boomers retire and Millennials move into and up within the ranks of B2B enterprises, buying. and Twitter followers.
Marketing via Aggregation, Filtering and Curation – Tools and Resources
JANUARY 31, 2011
And talks to where they perceive to be the real opportunity: The real opportunity here, in my opinion, is to create – and curate – the best content focused on one specific area frequently enough that you become the one brand that consumers look to for this information. Content Curation – The next wave of B2B marketing? What the Future Holds for B2B Social Media Marketing.
The Sales Association Launches SalesProCentral
MARCH 14, 2012
Using the Aggregage technology, SalesProCentral collects and organizes that content into topics and finds the best posts and articles using social signals. As you can imagine, when you go to a topic like B2B Sales , you will find great content like: How This Unknown Factor in Social Media Affects the B2B Sales Cycle. B2B Response Databases: Which is Best?
Two Professional Association Partners Launch New Sites
SEPTEMBER 26, 2013
The Association of Management Consulting Firms (“AMCF”) and the Association of Information Technology Professionals – Los Angeles (“AITPLA”) have both recently launched sites using the Aggregage technology platform. The Aggregage platform provides the perfect means for accomplishing just that. These two new sites bring the total number of sites in the Aggregage network to 17.