SpotMe Blog

MAY 11, 2023

We’ve worked with 50+ MedComms agencies in the 20+ years we’ve been in the event tech industry. That’s why we’ve created a list of the top medical communications companies to help you, along with our customers from 10 of the top 20 life science companies in the world, make the right decision when selecting the best MedComms agency for you.

Paid Search Agency 98

Paid Search Agency Enterprise Management Work Management Marketing Management 98

QuanticMind

APRIL 9, 2020

A great many small-to-medium businesses work with marketing agencies in lieu of hiring their own team. The vast majority of marketing organizations harbor strengths and weaknesses in particular areas and agencies likewise have different experiences, knowledge, and technologies to help with certain channels and strategies.

Paid Search Agency 59

Paid Search Agency Advertising Agencies Paid Social Agency Ad Agencies 59

BenchmarkONE

NOVEMBER 21, 2019

From what email marketing tools they’re using to what services they’re providing, the more that we understand what top marketing agencies are up to, the better we can tailor our own efforts for success. And as the digital marketing landscape expands, so too does the range of services and specialties that an agency has to provide.

Paid Search Agency 47

Paid Search Agency Advertising Agencies Paid Content Ad Agencies 47

Martech

APRIL 3, 2023

Website: T he Content Wrangler LinkedIn: ScottAbel (19K followers) Twitter: @scottabel (19K followers) Michael Brenner Michael is CEO and founder of Marketing Insider Group. She’s chief content officer for Marketing Profs, the marketing training and education company with more than 600,000 subscribers. followers) A.

Content Marketing 106

Content Marketing Marketing Agencies 2 Paid Search Agency Advertising Agencies 106

The Point

SEPTEMBER 19, 2018

Work for an agency. At some point early in your career, work for an agency. One of my very few career regrets is not experiencing agency life early on. Agency life can be intense: the wins feel better, and the failures hit harder. Take a sales training class if your company offers one. Soak up technology.

Demand Generation Agencies 165

Demand Generation Agencies Paid Search Agency Advertising Agencies Work Management 165

Marketing Insider Group

JANUARY 24, 2013

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Biznology

OCTOBER 12, 2017

Even if you manage to recruit and train subject matter experts (SMEs) to write regularly, how do you manage their work? They wanted to know how to identify, train, and manage SMEs for ongoing influencer marketing campaigns. That spurred him to keep the blog and its related Twitter handle growing in Craig’s absence.

Paid Search Agency 187

Paid Search Agency Work Management Marketing Management Advertising Agencies 187

Strategic-IC

JULY 18, 2018

In October 2017, I also had the opportunity to visit HubSpot’s Dublin headquarters, and alongside other training, joined a session on how to tell if a campaign is not working (and how to figure out what’s wrong). Executing a variety of Facebook ad campaigns for both clients and the agency. Did you gain any extra qualifications?

Paid Search Agency 54

Paid Search Agency Advertising Agencies Inbound Marketing Ad Agencies 54

BenchmarkONE

SEPTEMBER 5, 2019

Fortunately, Google Ads offers free training for small businesses, both online and in-person seminars. Twitter Ads. Twitter’s platform is like Facebook, but there are some key differences. First, Twitter allows you to target potential customers interestingly. What type of company suits Twitter ads, best?

Paid Search Agency 63

Paid Search Agency Advertising Agencies Ad Agencies Ads 63

Convince & Convert

FEBRUARY 12, 2012

Last week I wrote about the 4 (and only 4) possible rationales for agencies to get deep into content marketing. Can agencies truly benefit from a commitment to content (which often carries with it the bonus of getting sharper about their positioning)? The Six Lifelong Laws of Successful Content Marketing for Agencies.

Paid Search Agency 129

Paid Search Agency Advertising Agencies Ad Agencies Content Marketing 129

SocialPilot

FEBRUARY 9, 2024

You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform. Madalyn is for Twitter, what Mari is for Facebook. She will enrich you with helpful Twitter tricks and resources to grow your brand on the platform. Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

KoMarketing Associates

MARCH 7, 2013

Twitter in particular proved to be the strongest performing platform for generating leads through social media. Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Twitter is one solution. Former artillery officer, Madison Avenue ad man.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Convince & Convert

OCTOBER 20, 2010

Customer service issues can be resolved in 140 characters on Twitter. As marketers, we weren’t trained for this. And that’s where agencies should help. The 7 new roles of agencies in real time business. To succeed as an agency in a world where contemplation is a quaint anachronism, you must shape-shift.

Paid Search Agency 119

Paid Search Agency Advertising Agencies Ad Agencies PR 119

Valasys

JULY 31, 2023

It allows easy management of social media campaigns on various platforms, including Instagram, Facebook, Twitter, LinkedIn, Pinterest, and GoogleMyBusiness. It is suitable for larger companies and agencies with collaboration features like workspaces, user roles, and automated content comment and approval workflows.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Sprout Social

DECEMBER 5, 2023

He’s worked within many disciplines—including nonprofit, association, LGBTQ+ advocacy, agency and corporate—all with an aim to fulfill his north star to "do good." McMillian advises companies to proactively train their key hiring decision makers. There are multiple studies on the impact of Black Twitter.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Onalytica B2B

SEPTEMBER 7, 2018

I have experiences in preparing the demanding business strategies, project proposals, budgets, plans, training, and analyzing reports. I am conducting variety of training and campaigns to influence young generation to encourage entrepreneurship. You can reach me via my Twitter , LinkedIn. Leonard Kim – Personal Branding.

Marketing AI 189

Marketing AI Work Management Advertising Agencies Gartner 189

KoMarketing Associates

JANUARY 30, 2018

That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references. There’s something for everyone – even seasoned marketers, and courses/trainings categorized by difficulty level or categories. Twitter Ads. Other great resources & hidden gems.

Resources 179

Resources Advertising Agencies B2B Marketing Paid Search Agency 179

Atomic Reach

JANUARY 3, 2019

Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. He has created his own successful digital agency that focuses on providing honest feedback to clients while helping them enhance their own ROI. Find him on Twitter & LinkedIn. Find her on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Top Rank Marketing

AUGUST 18, 2023

Ellis — This Week in Marketing: Making the Case — LinkedIn (client) TopRank Marketing — 56 Influencer Marketing Agencies to Work With in 2023 — Business of Apps Lee Odden — What’s your secret to staying informed on influencer marketing? percent during November to 13 percent, according to recently-released data.

B2B Marketing 90

B2B Marketing Linkedin B2B Social Marketing 90

Paul Gillin

AUGUST 20, 2013

Hoffman, who runs the Boston-based MJ Hoffman and Associates sales training and consulting agency, shared four ideas for getting salespeople off the social media dime in a presentation at the Inbound13 conference in Boston today. The conversations on Twitter and LinkedIn will go on with or without them. Reluctant to share?

Social Media 50

Social Media Training Media Opinions 50

Webbiquity

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Hailing from San Antonio, Alicia is founder and CEO of Sanera, a professional development and training firm for sales and business leaders. Alicia Arenas.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Martech

OCTOBER 11, 2023

In parallel, they have invested heavily in agencies and in-house resources dedicated to various roles related to their social platforms. Information and imagery on culture, careers, training, diversity, etc., Twitter (now X) has lost much of its business audience and interest from B2B companies. aimed at buyers and prospects.

Social Media 123

Social Media Media B2B B2B Thought Leadership 123

ClearVoice

SEPTEMBER 30, 2022

Expect to pay more to hire a freelance writer with real-world experience and training — or someone with specialized industry knowledge. You should also consider whether you want to hire an individual freelancer or a content marketing agency. If you hire an agency, they will likely have these processes and systems in place.

Work Management 80

Work Management Marketing Management Advertising Agencies Paid Search Agency 80

ClickZ

SEPTEMBER 23, 2022

Rather than evaluating channel performance ongoing, as you might in a traditional implementation, you are trained to rely on the technology to perform. That is because the technologists have trained users to believe that the solution IS the technology and frequency, rather than the content. Change the channels. The problem?

Marketing Management 116

Marketing Management Advertising Agencies Planning Paid Search Agency 116

BenchmarkONE

JULY 20, 2022

As a serial entrepreneur and early backer of Twitter, Gary Vaynerchuk knows what’s up when it comes to building a business. Carson Tate is a renowned business coach who prides herself on the expertise to deliver the best productivity training. Dave Kerpen is the founder of Likeable , a social media content agency. Dave Kerpen.

Advertising Agencies 76

Advertising Agencies Paid Search Agency Work Management B2B Thought Leadership 76

Biznology

JUNE 16, 2021

And then add in agency partners and their people. Joe has access to the company’s Facebook, Twitter, Instagram and LinkedIn account. Not to mention they’d need a ton of training. At a very large organization, there are likely hundreds of channels and hundreds of people, making it like the biggest Rubix Cube you can imagine.

Social Media 104

Social Media Media Advertising Agencies Work Management 104

Atomic Reach

MARCH 18, 2019

Find her on Twitter and LinkedIn. Find him on Twitter and LinkedIn. Find him on Twitter and LinkedIn. Find him on Twitter and LinkedIn. Find him on Twitter and LinkedIn. Find him on Twitter and LinkedIn. She has vast experiences to share, from in-house to agency. Find her on Twitter and LinkedIn.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Webbiquity

MAY 4, 2021

Paladin is an influencer marketing platform for brands and agencies. Today, the platform helps brands and agencies run more successful influencer marketing campaigns, save them time and headaches finding the right influencers; managing the contacts; and reporting across Instagram, Tik Tok, YouTube, Facebook, Twitter, and Twitch.

Work Management 289

Work Management Marketing Management Paid Search Agency Peer-to-peer 289

Convince & Convert

JUNE 18, 2014

With data from top social networks like Twitter, Facebook, Tumblr and WordPress, DataSift powers hundreds of applications and analyses across a wide variety of industries. Datasift’s geographic diversity added to this pain, making it impractical to schedule real-time training across times zones. iGoDigital Who is iGoDigital?

Work Management 154

Work Management Marketing Management Paid Search Agency Trends 154

Biznology

APRIL 25, 2017

So, we spent the entire time just talking story, just chatting about whatever was on top of mind, including a funny story about the cult of Nina Martin, the Patron Saint of my agency, Gerris Corp. Topics include my favorite marketing strategy, earned media micro-influencer marketing , something my team and I have been doing since late 2006.

Advertising Agencies 171

Advertising Agencies Blogger Media PR 171

Sprout Social

AUGUST 21, 2023

Algorithmic bias and discrimination Since it learns from data, a poorly constructed or trained AI can demonstrate bias against underrepresented subsets of data. Their expertise will help you evaluate new considerations such as the dataset a tool is trained on and the controls vendors have in place to mitigate AI bias.

Marketing AI 89

Marketing AI Ethics Work Management Marketing Management 89

Onalytica B2B

NOVEMBER 6, 2017

Bio: Dan is a Top #100 Digital Marketing Influencer and international speaker who went from knowing nothing about Digital Marketing, to growing an award-winning, 6 figure Digital Marketing Agency with his brother Lloyd in under 2.5 Named #12 Most Influential Digital Marketer on Twitter in the world in 2016. Social Media Marketing.

Social Media 100

Social Media Paid Search Agency Advertising Agencies Work Management 100

Sprout Social

MARCH 30, 2021

A major music streaming brand’s agency had the idea to create and promote playlists based on their listeners’ workouts. Using Sprout Social’s Listening tool , they were able to set up a simple Topic query with “leg day” as the main keyword and Twitter, Facebook and Instagram as the networks of choice. What day is leg day? .

Marketing Management 123

Marketing Management Paid Search Agency Social Media Keywords 123

Sprout Social

MAY 18, 2023

What works for a hamburger juggernaut will most likely fall flat for a government agency. Paramount+ uses this method on Twitter , hooking their audience with an engaging question or statement, then pairing the copy with branded hashtags, compelling calls to action (CTAs) and video teasers of their upcoming shows.

Copywriting 126

Copywriting Social Media Practices Marketing AI 126

B2B Digital Marketer

AUGUST 26, 2021

Steve has consulted for various enterprises and well-known brands for over 10 years, while playing key roles within multiple agencies and solution providers in the inbound marketing industry. When not at work, Steve enjoys traveling with his family, reading historical fiction, and training his Padawan Jedi here in La Mirada, CA.

Ethics 52

Ethics SEO Practices Effectiveness 52

Pam Didner

MARCH 4, 2022

You don’t need to be an expert, but you need to have enough knowledge to carry conversations with agencies and team members. Learn through show-and-tell with your agencies or contractors. Otherwise, your team or agencies will tell you things, and you won’t know the scope of the problem, especially if they just downplay it.

Planning 85

Planning Demand Generation Agencies Webinar Metrics Paid Search Agency 85

Tomorrow People

JANUARY 8, 2021

I’ve no idea, but I know that I can check the football scores while I’m waiting for the train. A specific persona group might reveal that LinkedIn is more trusted than Twitter, or that there are regular networking events where peers share best practices and new trends. How does my phone connect to the internet? Positioning.

Marketing Analytics Tools 156

Marketing Analytics Tools Peer-to-peer Cross-Selling Paid Search Agency 156