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Rethinking Marketing Search and Promotion with Pinterest

Top Rank Marketing

How is your business using Pinterest? Over 450 million active users is no small number. I was a session panelist for the Agorapulse Agency Summit: Pinterest Edition , where I had the pleasure of learning from a who’s who of marketing pros. Missed the Agorapulse Agency Summit: Pinterest Edition ? Surprised I’m asking?

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The Promotion Gap for Women in 2020: Yes, It Still Exists.

Zoominfo

These words from investor and business executive Ellen Pao, who unsuccessfully sued former employer Kleiner Perkins for gender discrimination, no doubt resonates with many women struggling for recognition in corporate America. Men Disproportionately Promoted Over Women, With a Few Caveats. This data was pulled in January 2020.

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7 Digital Marketing Services Every Business Needs

Marketing Insider Group

Even though these options might sound like the logical next-step for your business, what you really need is a website that attracts the right people, communicates your company’s specialty, and converts traffic into leads. Here’s 7 digital marketing services every business needs to stay competitive in a saturated market. Distribution.

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How to Find and Hire the Right Marketing Agency for Your Small Business

BenchmarkONE

Back in the good old days, marketing a small business meant putting up a billboard, taking out a few newspaper ads, and trusting that customers would tell each other about their good experiences through word of mouth. Fortunately, you don’t have to be an expert in marketing to get impressive results for your business.

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10 Keys to Building Success-Filled Long-Term Consulting Relationships

Webbiquity

Long-term engagements are beneficial for consultants or agencies as well as the clients who work with them. Image credit: Amy Hirschi on Unsplash For consultants and agencies, long-term client relationships mean steady income. For clients, these are characteristics you may want to look for when bringing in a new agency or consultant.

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And the Oscar Goes to… Our 2023 Content Marketing Awards

Marketing Insider Group

In spirit of 2023’s Oscar Awards, we’re naming 10 small businesses that we believe deserve recognition for the best content marketing. Every great business owner knows that committing to the best content marketing practices can take your profits to the next level. But what exactly are the best content marketing practices?

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Nine Benefits of Using Social Proof in Marketing

Webbiquity

Social proof offers several benefits for both small to midsized businesses (SMBs) and large enterprises. Through produced by companies, case studies are built on verifiable customer experiences and direct quotes from business buyers. Small local businesses should enable Facebook ratings and reviews immediately.