Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. The list is not in any particular order and I’ve created a B2B Marketing Influencers Twitter list as well. Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting – all in one place. You Powerful. Complete. MORE >>

Talking recently with Cheryl Burgess ( @ckburgess )—partner and CMO at Blue Focus Marketing, a B2B social branding consultancy firm in Bridgewater, New Jersey; 2011 & 2010 winner of the Twitter Shorty Awards in Marketing; and author of the Blue Focus Marketing Blog —we were both struck by how many of the same people we know through social media (and we both learned about some interesting new people to follow as well). One source of inspiration was Twitter’s Top 75 Badass Women by Diana Adams ( @adamsconsulting ) and Amy D. Director of Sales for @ klout. What is it? MORE >>

In a follow-up to our previous post, ‘Sales-leader jobs: 7 must-ask interview questions,’  today we turn the tables and list what we think are the most salient questions sales reps should ask prospective employers and/or sales agencies during the beginning of the job-interview process. Tags: Best Practices Baby boomers Facebook Gen X LinkedIn Twitter We tried to account for some of the issues that are [.]. MORE >>

People are spending the money and devoting the resources required to create compelling and engaging social media posts, not only just on Facebook but also on LinkedIn , Twitter , Pinterest , and even Google+. There’s Think of it as Twitter-development. Unfortunately, quite a few big brands, both national and regional, are tweeting to the equivalent of an empty room, and that’s a pity because Twitter alone has 200 million monthly active users, many of whom would blissfully engage with you and your brand online. You need both quantity and quality of Likes. MORE >>

A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. Another New Yorker, Beth leads GE’s growth efforts including sales, marketing and communications and innovation platforms. MORE >>