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Should Your Brand Voice Stay the Same Across Social Channels?

Contently

Like the personality of a human, your brand has to retain some elasticity to appeal to different people in different places. For instance, your blog posts may read as professional and enthusiastic, but your Facebook copy promoting each blog post can’t sound exactly like what you post on LinkedIn, Twitter, or Instagram.

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Building a Demand Gen Tribe: The Seth Godin Lead Gen Program

Smashmouth Marketing

I was bouncing the topic around with my friend and colleague, Tim Dempsy ( @tdempsey ) of Elastic Brands , and he shared, "First and foremost, you have to define and articulate your tribe’s essence or mission. Give away lots of relevant info through blogs, twitter, industry events, etc. Don't look like you hired an agency.

Lead Gen 100
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ClickInsights: 3 important components that will make a great case study

Ambal's Amusings

Blog Stories That Sell Twitter Casey_Hibbard. Blog Kranzcom Twitter jonkranz. Today, Jonathan Kranz enjoys the confidence of numerous clients and agencies, but unlike most independent copywriters, his career didn't begin with them. Blog Savvy B2B Marketing Twitter MicheleLinn. Casey Hibbard. Jonathan Kranz. Michele Linn.

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14 Copywriting Examples From Businesses With Incredible Copywriters

Hubspot

This copywriter eschews conventional grammar rules by combining run-on sentences and traditional product promotion copy in sentences like: Lock and load with Elastic Precision, a Kansas City-based workshop that manufactures high-powered weaponry except not at all because they actually just shoot rubber bands, now available online.".