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HubSpot Tip: How to Use Property-based Workflows to Delight Your Customers

SmartBug Media

HubSpot makes it super simple by starting with either a template or from-scratch option for those initial form fills or lead captures on your site. The most common use cases for workflows include: Lead nurtures or drip campaigns (follow-up emails and offers). Make your customers feel valued. This step starts immediately.

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6 valuable tips to improve your B2B tradeshow marketing

The Lead Agency

Attending trade show exhibitions is one of the leading types of in-person events utilised by B2B companies. Done correctly, trade shows can generate a large amount of interest and create lasting impressions that translate into future sales opportunities. Shout it out loud and proud!

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Struggling with B2B Industrial Marketing? Your Essential Guide to Proven Strategies & Tactics

Tiecas

Longer sales cycles, complex technical products, and a highly analytical buyer persona are just a few factors that set it apart. As the Founder and President of Tiecas, a B2B industrial marketing agency in Houston, TX , I’ve spent the past 35+ years immersed in industrial and manufacturing marketing. Need proof?

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7 Key Steps to Learning & Improving From Your A/B Test Results

Convert

We’ll cover why learning from your A/B tests is so important and why losers can get you sales. If you have losing variants, then you will also see a drop in sales for that variant. This then leads to more sales and an improved customer experience, and even insights into new product offers. It’s about buying data.

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31 Lead Capture Form Examples You Can Use to Grow Your List

Optinmonster

Are you struggling to create the right lead capture form for your brand? Attracting new leads to your website can be tough. That’s why, today, we’re going to look at the best lead capture form examples that you can use for your own website. What Makes a Good Lead Capture Form? No worries.

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8 High-Converting Lead Generation Landing Page Examples to Inspire Yours

Unbounce

Below, you’ll find eight lead generation landing page examples from Unbounce customers that prove effective lead gen comes in all forms. Steal Some Lead Gen Landing Page Tips From These Clever Unbounce Customers. This targeting is what makes Condair’s offer so clever as a lead generation strategy.

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8 Things Your B2B Website Needs

The Lead Agency

However, luring audiences to your website is only half the job; the other half is converting the visitors to your page into verified leads. In this article we are going to give you eight pragmatic strategies to optimise your website, and turn it into a premium lead generation tool. Setup Lead Acquisition and Lead Capture Tools.