Biznology

JULY 19, 2016

So, the moment I post this onto Biznology, I’ll do the following: I’ll run over to Facebook’s Sharing Debugger to make sure all my shares will look right. Pop over to both Google Add URL and Bing Add URL just in case Biznology doesn’t have their act together. Share If You Post it Will They Come ?

Facebook 80

Facebook Twitter Google Social Media 80

Biznology

FEBRUARY 15, 2019

To start your digital audit, use a spreadsheet to record all of your known websites, social media accounts, blogs, YouTube channels, etc. The audit should include things like: URL, traffic or followers, activity, purpose of the asset, and any other easily collectable metrics that will help you determine which accounts are worth keeping.

Social Media 132

Social Media Enterprise Management Work Management Tips 132

Biznology

NOVEMBER 8, 2012

Earned: Press releases, blogs, organic search, social outreach, Facebook, Twitter. The related communications teams helped press release and blog writers include the right links and anchor text in their efforts. Thirty-eight people both within IBM and its agencies were connection points between these activities.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Biznology

OCTOBER 1, 2013

Even if you do, most of these plans come up a little short, primarily because most high-profile clients, companies, and the agencies who love them, don’t have the stones, the stomach, or the creativity to add to the traditional “defensive SEO” campaign the strategy and tactic of misdirection and redirection. Body doubles!

Work Management 80

Work Management Adwords Paid Search Agency Marketing Management 80

Biznology

DECEMBER 3, 2013

In many cases, it came down to whether the cost, learning curve, and value of each particular product actually made sense to the process and bottom line of my agency. I also need blog names, formatted-correctly, and blogger names, spelled right, and I need to make sure the blog is current, and active. And I need a lot of them.

Blogger 80

Blogger Outreach Work Management Campaigns 80

Biznology

JANUARY 13, 2015

Because when your law office bill tens of millions of dollars and you spend hundreds of thousands of dollars annually on Google Ads, then spending back in the sort of real money that successful search has generated for your firm/agency/company is a no-brainer. A Very Positive Reputation On Blogs and Forums, etc.

Paid Search Agency 80

Paid Search Agency CMS Development Industry CMS Marketing Analytics Tools 80

Biznology

FEBRUARY 14, 2017

This week’s blog post is thanks to my close friend and persistent colleague Sally Falkow of Meritus Media. CA: Facebook, Insta, and Snapchat can’t do the same thing that Twitter can do, all these years later. CA: Facebook and Instagram — and maybe also Snapchat and Pinterest — are better investments for brands.

Twitter 218

Twitter Advertising Agencies Facebook Youtube 218