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Lenati Named Top B2B Marketing Agency By Forrester

Valasys

ProKarma’s strategy and design division, Lenati, was recently named the top B2B marketing agency by the B2B Marketing Agencies, North America, Q1 2019 report conducted by Forrester Research Inc. About Lenati. About ProKarma.

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Executive Insights: Navigating Digital Transformation and Virtual Events

Marketing Insider Group

We were followed on the Webinar World agenda by both Forrester and SiriusDecisions analysts – organizations I had also worked with for many years. How is agile marketing a key to both marketing and digital transformation, and what are some use cases and best practices we can learn from? A: Never put up barriers for yourself.

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Report: Why Demand Marketers Should Expand their Focus Beyond the Lead

The Point

One fixture of B2B marketing for more than a decade is the lead funnel, brought to prominence by the analysts at SiriusDecisions (now part of Forrester.) Readers will also learn practical ways to introduce, apply, and operationalize the new model, including how to leverage the Opportunity Object within their existing CRM systems.

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Does More Martech Mean Fewer Brand Fans?

Marketing Insider Group

According to research from Forrester , CMOs are spending more on tech than any other C-suite members. Over that timeframe, they’re expected to boost their agency services spend by 2.4%. Most participants (74%) cited transparency and ethical business practices as key considerations. The Case for Purposeful Branding.

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The customer data platform market

Martech

Fully 75% of global 100 organizations say CX is a top priority, according to Forrester Research. Therefore, businesses are looking to CDPs to help them increase the first-party data they hold and engage in privacy-compliant practices like sharing through data clean rooms.

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Lead Generation vs Lead Qualification: The Dynamic Duo of Sales Success

Only B2B

Must Read: Ways to Generate Qualified B2B Sales Leads Practical scenarios of Lead Generation vs Lead Qualification: Highlighting the Distinction Let’s illustrate the differences between lead generation and lead qualification with some practical scenarios: Scenario 1: Lead Generation Imagine you run a social media marketing agency.

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Feeling B2B in 2023 – Top 10 Reasons to Attend MarketingProfs B2B Forum

Top Rank Marketing

The list of speakers is a who’s who of B2B marketing including marketers from major B2B brands like Forrester as well as expert consultants like Ahava Leibtag. Or if you want to learn about how webinars can accelerate your pipeline, why not learn from Forrester Vice President and Principal Analyst Lauro Ramos? The list goes on.

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