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10 Ways to Generate More Leads from Your Business Blog

The Point

If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment. Optimize post titles for search.

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Why B2B Marketers Need to Develop A Publisher’s Mindset

Webbiquity

Here are some tips to harness that power like a publisher: Establish a position, a style and a voice. Once you are in the right mindset, you realize that many conversations that occur during the business week are article-worthy. It also will take the time of your agency partner, if you have one.

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How to Create an Amazing Company Blog

Marketing Insider Group

Businesses that blog attract more leads, build brand trust, and have an easier time nailing revenue goals. It’s also what customers prefer – 70% of people would rather learn about a company through its articles rather than advertisements. Companies that practice blogging get 97% more links to their websites.

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10 Common Social Media Statements Verified or Debunked

ClearVoice

As a public relations and digital marketing agency owner, I often hear about numerous tips, tricks, hacks, and workarounds to build massive social media success. But as a business owner, how do you know for sure which recommendations or tips to follow versus the ones not worth investing time and energy into.

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Want to be Trusted? Here’s a Crash Course in Brand Journalism

Content Marketing Institute

Include a statistic in a blog article? Include a statistic in a #blog article? Don’t link to a statistics roundup article, which points yet somewhere else. The article’s author discloses the Amazon connection (as The Washington Post does with all articles mentioning the CEO or his portfolio).

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27 Reasons Why Your Content Sucks

Content Marketing Institute

Consider this article the proverbial splash of cold water to help you wake up (or more importantly, wake your content up). Blog posts that just sum up what you can find through Google searches. If all your blog post does is tell me the same information I can find through a simple Google search, then it’s (weak).

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Top 16 SaaS Bloggers: Best Business Blogs You Can Learn From

Single Grain

Education can come in a number of different ways, but if you want to stay on top of the latest technology, growth hacks and business management strategies, the best place to look is: the leading SaaS blogs. More SaaS Articles : * Is Netflix a SaaS? Tomasz Tunguz. Lincoln Murphy. David Skok. Jason Lemkin. Dave Kellog.

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