Writing on the Web

JUNE 16, 2015

These smart professionals understand the effectiveness of blogs, but blogging is not without challenges: figuring out what blog topics to focus on, conducting appropriate research, writing great content, and ensuring it has been optimized for search engines. Narrow down blog post ideas with Google AdWords Keyword Planner.

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Writing on the Web

OCTOBER 8, 2015

In case you don’t, that’s how early adapters searched the internet. search return results) on quantity as well as quality. So now we have blogging, more sophisticated search engines, social media and a free blog creation service. And then Yahoo launched in 1994 and utilized man-made descriptions with each URL.

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Writing on the Web

JULY 11, 2012

We have at least two audiences when we write on the web: people and search engines. If I were to optimize my web copy for what I believe to be my main keyword phrase, I’d certainly be helping Google know when to serve up my post in search results. Image: FreeDigitalPhotos.net ). the competition.). the competition.).

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Writing on the Web

JULY 12, 2011

This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Do you litter your blog writing and web pages with keywords so the search engine spiders can find you? You’re writing for people, not search engines.

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