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The rise of generative AI:  A marketer’s guide to textual and visual AI content

Martech

I attended an amazing workshop over the weekend on AI and the future of creativity and once again had a “‘HOLY SH*T’ “holy sh*t” AI moment. Savvy marketers have been using AI tools for years to help with social listening, manage paid advertising campaigns, and conduct market research.

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The Ultimate List of Marketing Conferences Through 2019

ClearVoice

Cost: Prices vary for a range of passes, workshops, and boot camps. Stay tuned for an up-to-date agenda, with advanced SEO and SEM classes including an SEO bootcamp and AdWords training. Price: $985 Conference Pass; $500 Workshop Pass. Great for: B2B marketers, content marketers at all levels, and content marketing vendors.

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Interview with Dave Chaffey of Smart Insights

Buzz Marketing for Technology

Let’s face it, these options have been around for fifteen years – your question takes me back to a workshop I did for Siebel systems around then, before they became part of Oracle. We’d love it if your readers can share their experiences and of course they’ll get the research report when it’s completed.

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Announcing the New Moz SEO Essentials Certificate: What It Is & How to Get Certified

Moz

This initiative enabled our community to learn faster through structured, interactive workshops. I knew from my own experience how valuable having “HubSpot Inbound Certified” and “Adwords Certified” on my LinkedIn profile was — they allowed our team to show proficiency to our prospective clients. That number made me really proud).

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SEO vs PPC: How to Prioritize Your SEM Strategies

QuanticMind

Google AdWords provides you with all the information you need to better optimize your ads through your Quality Score. When you use Campaign Experiments, AdWords also makes it easy to A/B test different ad elements (Headline, CTA, extensions, etc.) Easy to optimize. These are going to be your bottom-of-the-funnel keywords.

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SEO vs PPC: How to Prioritize Your SEM Strategies in 2018

QuanticMind

Google AdWords provides you with all the information you need to better optimize your ads through your Quality Score. When you use Campaign Experiments, AdWords also makes it easy to A/B test different ad elements (Headline, CTA, extensions, etc.) Easy to optimize. These are going to be your bottom-of-the-funnel keywords.

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Building Your Idea Generation Machine from Every Corner of the Office

Content Standard

Our idea generation machine is a team of talented content strategists, editorial managers, and associate editors researching industries, listening to social trends, and analyzing search demand. Having conducted industry research and competitive analysis, the project manager brings those insights to the brainstorm. Select Your Tools.