Pam O'Neal on How Companies of All Sizes Can Start a Social Media Marketing Program
Smashmouth Marketing
DECEMBER 21, 2008
They scan interesting topical information, present it to us for one of us to respond and even take responses by cell phone (voice that is). You see, SEM (or Google AdWords PPC advertising) is particularly good for keyword testing. Mike: One thing we've done is brought on a marketing MBA from one of the local universities.
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