Directive Agency

AUGUST 21, 2019

The PPC digital environment is continuously shifting, and as a result, individual PPC leaders have emerged and successfully adjusted to these changes. Some of these industry leaders started when PPC was at its earliest stages, and others have more recently mastered the ins and outs of PPC management. Years in PPC : 5.

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LeadSquared

NOVEMBER 22, 2019

Ultimately, after a series of hits and trials, we learned and came up with the best PPC marketing hacks. Now, we have the secret ingredients required for an outstanding PPC marketing campaign. We divulged it in the webinar and we got many questions from the attendees. Can you elaborate on top of the page bid option in AdWords?

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PPC Lead Ranking Planning CTR 52

Directive Agency

JUNE 22, 2017

Whether you’re working at a B2B PPC Agency or are running the paid ads for your in-house marketing team, you’ve probably heard of AdWords Certification. To be honest, when I first started working in the space, I assumed “AdWords Certified” meant “yeah, I know my way around Google AdWords.”

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LeadSquared

SEPTEMBER 16, 2015

In our last webinar, we discussed how to optimize your Google Adwords campaign for lead gen success. The session was followed by an interesting discussion on benefits and best practices for marketers using Google Adwords to generate leads. In case you missed it, you can watch the webinar recording here: View the Recording.

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Adwords Lead Gen FAQ Webinar Metrics 52

Outbrain

AUGUST 1, 2022

When it comes to PPC – AKA Pay-Per-Click, or paid advertising – it’s really a matter of “be there, or be square.” That’s why 45% of small businesses use paid ads , And it’s why getting more familiar with PPC is a very smart career move, too. It’s always a good idea to start at the source, and that goes for PPC courses too.

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Paid Content PPC Course Best Practices 29

LeadSquared

AUGUST 7, 2013

Yet another successful webinar! On 18th July, we conducted a webinar- ‘ Lead Generation with Google Adwords and Manage them with LeadSquared’ which discussed essential tips, to help marketers begin with leads generation through Google Adwords. Webinar FAQs. Question 1. Question 3.

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Adwords FAQ Lead Generation Webinar Metrics 52

Launch Marketing

JANUARY 26, 2022

Paid search or pay-per-click (PPC) advertising can be a very effective means of generating quality leads and raising brand awareness for B2B organizations. Avoiding these mistakes, and proactively addressing any issues, will go a long way towards ensuring your PPC efforts deliver a solid ROI.

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Paid Search Agency Campaigns Webinar Metrics Privacy Policies 118

LeadSquared

NOVEMBER 23, 2016

A few months ago, we conducted a webinar on Google Adwords. Among all the questions about keyword match types, conversion rates and campaign structure, there was one question that kept appearing – how to increase CTR in Google Adwords? These tips would help you increase your Adwords CTR too. Call-out extensions.

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CTR Adwords Google Click Rate 52

EMagine B2B Blog

MARCH 29, 2018

PPC) pay-per-click advertising is the perfect way to do it. Once you understand the path to PPC conversions, you’ll be armed with the next steps to take your marketing campaign to the next level. Recorded Webinars. The path to PPC conversions: . Case Studies. Conduct a keyword analysis. Contact us now.

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PPC B2B Sales Lead Scoring Lead Ranking 50

Brightedge

JANUARY 13, 2020

I decided to find and recommend digital marketing books for each digital channel: SEO, Paid Search, Email, Display, Social, Blog, and Webinar. Google AdWords for Beginners: A Do-It-Yourself Guide to PPC Advertising. The Webinar Way: The Single Most Effective Way to Promote Your Services, Drive Leads & Sell a Ton of Product.

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Paid Content Planning Paid Search Agency Advertising Agencies 122

Outbrain

MARCH 19, 2019

The true power of pay-per-click (PPC) advertising is its ability to drive bottom-line results for businesses. Approximately two-thirds of people who click on a PPC ad do so to purchase a product. As such a prominent part of the online marketing world, PPC advertising has attracted some of the best minds in the business.

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Paid Content PPC Advertising Agencies Paid Search Agency 36

KoMarketing Associates

APRIL 27, 2017

Search engine advertising – or PPC – is not typically associated with account-based marketing. Generally in PPC, we target high value keywords to inform and acquire new customers based on need, specific pain points, or keywords associated with products or services. AdWords Customer Match.

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Paid Content Account Based Marketing Tactics B2B Marketing 120

EMagine B2B Blog

MARCH 29, 2018

PPC) pay-per-click advertising is the perfect way to do it. Once you understand the path to PPC conversions, you’ll be armed with the next steps to take your marketing campaign to the next level. Recorded Webinars. The path to PPC conversions: . Case Studies. Conduct a keyword analysis. Contact us now.

PPC 40

PPC B2B Sales Lead Scoring Lead Ranking 40

Content Standard

OCTOBER 2, 2020

Lead generation business: Leading metrics include: Website traffic, key form conversions, webinar and event attendance, and demo completion. AdWords conversion rate benchmarks Research conducted by Larry Kim provides conversion rate benchmarks for business businesses who advertise on Google AdWords.

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ROI Marketing Attribution Campaigns Marketing Analytics Tools 138

LeadSquared

DECEMBER 30, 2015

As we say goodbye to 2015, here’s our final webinar blog post for this year. View the Webinar Recording. Should you have a single ‘call to action’ or lots of options, like webinars, whitepapers, chat, download offer, etc on a landing page? A number of questions were asked and answered d[link] the session.

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Paid Content Lead Generation FAQ Webinar Metrics 52

ClickDimensions

JANUARY 23, 2020

Pay-per-click (PPC), such as Google AdWords, is one of the most popular of these ad types. In PPC, you pay a publisher for every click on your ad that drives traffic to your website or landing page. Blogs, eBooks, white papers, videos, webinars and infographics are all popular types of content marketing. Email Marketing.

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Paid Content Work Management Marketing Management Marketing Automation Services 87

Biznology

MARCH 9, 2018

In this free 30-minute Biznology® webinar, you’ll learn what not to do in 2018 and specific recommendations to follow that will increase your lead volume and decrease your cost per acquisition.

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Sales Qualified Leads Cost per Acquisition B2B PPC 164

LeadSquared

SEPTEMBER 15, 2013

We recently conducted a webinar that discussed the steps to setup Google Remarketing Campaigns on Adwords. So, here are a few questions that were asked during the webinar. Question 3: What is more beneficial for Remarketing – Adwords or Analytics ? We run both PPC and Remarketing ads for our business.

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FAQ Webinar Metrics Google Paid Search Agency 52

QuanticMind

MARCH 27, 2017

Let’s review the three biggest PPC trends and insights from SMX West 2017 on attribution, targeting and local search. Join our webinar for even more actionable local search tactics. For more specific tactics you can implement immediately, please check out our webinar “ 6 Best Practices for Local Search to Use Today.”).

Search Engine Marketing 40

Search Engine Marketing PPC Search Marketing Paid Search Agency 40

LeadSquared

MAY 2, 2017

Rahul Shrivastava , Business Development Manager at Cyient Limited, talks about 8 effective B2B lead generation strategies, in our webinar. Missed the webinar? View the recording If you are in a hurry, then we compiled a list of all the questions that were asked during the webinar! No problem! The cost will depend on the tool.

Webinar Metrics 52

Webinar Metrics Lead Generation FAQ Lead Scoring 52

LeadSquared

MAY 2, 2017

Rahul Shrivastava , Business Development Manager at Cyient Limited, talks about 8 effective B2B lead generation strategies, in our webinar. Missed the webinar? If you are in a hurry, then we compiled a list of all the questions that were asked during the webinar! B2B Lead Generation Strategy [Webinar Questions].

Webinar Metrics 52

Webinar Metrics Lead Generation FAQ Lead Scoring 52

LeadSquared

APRIL 28, 2016

View the webinar recording. On that note, here’s a post about successful LinkedIn ads , and we have a new webinar coming up on social selling , which you might want to attend. It depends on a lot of things – channels (PPC’s conversion would differ from direct traffic etc.), Google Adwords.

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Webinar Metrics FAQ Allocation Marketing & Strategy 52

Launch Marketing

OCTOBER 10, 2018

Paid search or pay-per-click (PPC) advertising can be a very effective means of generating quality leads and raising brand awareness for B2B organizations. Addressing and avoiding these mistakes will go a long way towards ensuring your PPC efforts deliver a solid ROI. content downloads, webinar registrations, product purchases, etc.)

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Paid Search Agency Cost Adwords B2B 69

Lead Liaison

FEBRUARY 2, 2018

Allen, TX – The numbers are in for the Pay-Per-Click + Marketing Automation webinar , hosted last week by Lead Liaison and Mad Fish Digital. This increase in interest is likely due to the quality of both hosts’ history of webinars, as well as the topic discussed. To view a recording of the webinar, visit this webpage.

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Lead Liaison Marketing Automation Services Paid Search Agency Marketing Automation 48

Unbounce

JUNE 1, 2021

Retargeting is a powerful form of PPC advertising that leverages tracking technology to identify individuals who have previously engaged with your brand in some way and serves them ads on a variety of platforms to try to re-engage them. Sign up for your webinar. What Is Retargeting, Really? Engage with your social content.

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Cost per Acquisition Paid Search Agency Ads Examples 138

LeadSquared

JUNE 24, 2015

In our last webinar, Meenu Joshi, Lead – Digital Marketing at LeadSquared talked about 5 Simple Lead Capture Methods that can help your business increase website conversions. I have tried many techniques for PPC, but all I have got is clicks, no conversions at all. For tips on PPC landing pages, this post should help you out.

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Lead Capture FAQ Webinar Metrics Conversion 52

Adobe Experience Cloud Blog

JANUARY 31, 2012

Ad networks like Google AdWords offer robust reporting, but they are fairly limited in evaluating the quality of a lead. If I was to manage from AdWords alone, piping more money into the Display Network is a no-brainer. Yet, from an online marketing perspective, these leads often look the same. Individual Conversions.

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PPC Optimization Conversion Paid Search Agency 48

Biznology

MARCH 20, 2018

“In this free 30-minute Biznology® webinar, Chris talks about earned media marketing: how to get off your duff and get out there online.” ” How the long tail AdWords approach works for blogger outreach. ” DIY Digital PR (Online Engagement & Blogger Outreach). Barrett; Search Engine Marketing, Inc.,

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LeadSquared

NOVEMBER 24, 2015

Well, that is exactly what we analyse in this webinar. The webinar was a resounding hit. For those of you who couldn’t attend it, you can view a recording of the webinar here. You can also get more useful information from this webinar on email -marketing. Also, look up this webinar on education marketing.

Webinar Metrics 52

Webinar Metrics FAQ Paid Search Agency Work Management 52

Outgrow

FEBRUARY 22, 2022

One thing that covid has left us with is our obsession with webinars. They are all relying on webinars to engage industry experts and start conversations around their products. You can even create a webinar landing page to track better results from webinars. . In fact, 65% of B2B marketers used infographics in 2020. .

Distribution 59

Distribution Webinar Metrics Outgrow Marketing & Strategy 59

Hubspot

MAY 3, 2017

PPC University " by WordStream. Social Media Week of Webinars " by Buffer. These free guides and ebooks distill learnings and best practices for users with varying levels of expertise running pay-per-click (PPC) campaigns. Here are some of its topics and offerings: 14) Wordstream PPC University. " by Udemy.

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Class Enterprise Management Online Marketing Work Management 101

Brandpoint

JUNE 24, 2021

In AdWords, lower your CPA by increasing your Quality Score. You can determine the CPL for each of your marketing campaigns including webinars and events, display ads, paid media, paid social and more. For example, it could be revenue, conversions, CTR, or webinar registrants. PPC: Pay-per-Click. CPC: Cost-per-Click.

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Paid Content Lead Ranking Top of Funnel CMS Development 118

LeadSloth

AUGUST 11, 2009

I recently got in touch with Terry Whalen of CPCSearch, a B2B PPC agency , and he offered to answer some questions: this turned out to be a great B2B Search Marketing primer. Jep: Is there a typical target group that is easier to reach with PPC? Jep: How do you track opportunities or revenue associated with specific AdWords Campaigns?

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Albacross

AUGUST 28, 2018

Use PPC ads. Next on our list of how to find new customers and increase sales is… PPC ads! Now, when we mention the term PPC, most folks will immediately think of Google AdWords. While Google AdWords is a great way for you to advertise your business and get more leads, there’s another channel that’s even more effective.

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Paid Content Ideal Customer Profiles Tactics Adwords 70

SnapApp

MARCH 21, 2018

AdWords is Google's paid ad platform. AdWords provides the vehicle to get your solution in front of these people immediately. You can use the native AdWords keyword tool to find search volume and cost-per-click data: . In the video below, I'll walk you through the four core steps of setting up a profitable PPC campaign: . .

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Top of Funnel Marketing Funnels Marketing Attribution Work Management 105

Only B2B

FEBRUARY 1, 2023

One may create leads through a variety of internet marketing strategies, such as SEO, social media, and pay-per-click (PPC). Utilize channels for paid advertising When creating an inbound lead generation plan, using paid advertising platforms like Facebook ads, Google Adwords, and LinkedIn is always a wonderful approach to target new clients.

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Lead Generation Paid Content Inbound Marketing Lead Scoring 117

Tomorrow People

APRIL 12, 2013

It’s true; the right post on a LinkedIn group might generate more leads than hundreds of costly PPC ads. Campaigns can run for product launches, webinars, conferences etc. As such, social media platforms should provide you with the same level of information about your leads as Google Adwords. Campaign Based Publishing.

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Social Media Social Marketing B2B Marketing Top of Funnel 120