Pam O'Neal on How Companies of All Sizes Can Start a Social Media Marketing Program
Smashmouth Marketing
DECEMBER 21, 2008
Pam O'neal and I have had the pleasure of talking recently as I was advising the micro lending sotry/non-profit One Hen on the virtues of SEO and Social Media. SEM or SEO? You see, SEM (or Google AdWords PPC advertising) is particularly good for keyword testing. Mike: Last question. Pam: For most businesses, I’d say both.
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