Remove urgency
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What Is Geofencing? Everything You Need to Know About Location-Based Marketing

SmartBug Media

The more popular types include text messages, in-app notifications and social media ads. Social Media Ads: All the major social media platforms (Facebook, Instagram, Snapchat, Twitter) have geofencing capabilities. Be more succinct and create urgency with your messaging when geofencing (e.g.,

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How to Get Smart About Retargeting Ads

Sharpspring

Most PPC campaigns focus on the top-of-the-funnel (awareness building) and run on Google AdWords, Bing Ads, etc. Artificial intelligence pulls users’ behavioral history, social media interests, and other key data, then dynamically serves retargeting ads that best suit their unique buying journeys, which vary in urgency and motivators.

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4 Key B2B Mobile Marketing Takeaways from #SESNY

KoMarketing Associates

85% of visitors look at the top 2 AdWords results ( iProspect Study ): For PPC, build out separate mobile campaigns for keyword targeting and ad development. Mobile consumers want shortcuts: social media connectivity and QR codes essentially become mobile link building. Keep It Simple & Back to the Basics.

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Setting Up Your B2B Pay Per Click Services the Easy Way

Directive Agency

Is AdWords worth it? Setting up your Google AdWords account be tricky, and the interface isn’t known for its simplicity. Imagine the basic structure of your AdWords account is a top-down tree diagram. AdWords will automatically have itself set up to run your bids for you automatically. Is your site built around retail?

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What is Content Marketing, Really? (And Other Content Questions Answered)

Marketing Insider Group

” The powerful video was first used internally but was then posted publicly on social media and its blog, Health Essentials. With this in mind, content marketing isn’t just pieces of content – randomly publishing blogs, social media posts, videos, landing pages, email, etc. It’s not about posting on social media.

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11 Examples of Facebook Ads That Actually Work (And Why)

Hubspot

Back in February 2015, Facebook launched a feature in the Facebook advertising platform that rates your ads and gives you a relevance score, similar to Ad Rank in Google AdWords. Add a CTA like “Buy now and save X%,” or “Offer ends soon” and add a sense of urgency to your viewer. 3) It includes an enticing value proposition.

Facebook 101
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How to Promote a Product: 15 Must-Try Strategies

Optinmonster

Social Media. Let’s start with the most obvious: leveraging the power of social media. If you want to learn how to promote your product on social media, you need a strategy that involves a few different platforms. That’s the only way to fine-tune your social media marketing plan. Research, test, and tweak.