Brandpoint

JULY 12, 2018

In this post, we cover the basics of a case study and then provide a template to help you create a case study that will win over prospects. A case study is usually presented in the third person, meaning it is written in the voice and viewpoint of an independent reporter. What’s covered: What is a case study?

Case Studies 63

Case Studies Case Study Top of Funnel Studies 63

Hubspot

JANUARY 10, 2014

Luckily, there are tons of channels out there that are untapped resources for you and your company -- either because you never thought to use them or you never thought to use them in new and innovative ways. Channel #1: Social Media. You may be thinking, "Of course I use social media to promote my marketing campaign!"

Promotion 28

Promotion Advertising Channels Campaigns Landing Pages 28

Optinmonster

MARCH 17, 2021

Each of these campaign types come with over 50 pre-built templates to save you time, energy, and headaches in the campaign creation process: And the best part is how easy these templates are to modify. With OptinMonster’s Exit Intent® Technology , you can present special offers to people to keep them from leaving your site.

Contacts 73

Contacts Marketing Budget Creation Marketing Budget Intent 73

Optinmonster

MARCH 30, 2020

In fact, the tone of most social media posts lately feels like this: But before going all Jack Nicholson from The Shining on everyone, why not take this time to learn how to start a side business from home? You can also go to social media sites that you’ll use for your business like Facebook or Reddit to post your idea in certain groups.

Business 95

Business Paid Search Agency Budget Programs Social Media 95

Valasys

DECEMBER 11, 2019

An ideal B2B SaaS marketing plan template starts with the identification of the ideal customers & opting for an inbound approach to attract engage & convert them. Optimizing the marketing budget & allocating proper resources holds the key are at the very core of the SaaS marketing best practices.

Marketing Budget Creation 59

Marketing Budget Creation Planning Marketing Plans Marketing Budget 59

ViewPoint

MAY 5, 2015

The conversation was based on their last engagement, and we concluded the call by asking the prospect if the IT provider could serve as a resource. This could include email templates they could personalize, and articles and blog posts that will do nothing but benefit the customer. Presenting the right call-to-action at the right time.

Lead Nurturing 120

Lead Nurturing Lead Scoring Lead Ranking Peer-to-peer 120

SnapApp

DECEMBER 4, 2017

Those who do are 74% more likely to get strong results - Orbit Media. . . . The top three content marketing tactics are blogging (65%), social media (64%), and case studies (64%) - LinkedIn Technology Marketing Community. . . Social Media Examiner. . Paid content promotion is up 5x since 2014 - Orbit Media. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

OutboundView

SEPTEMBER 20, 2018

Resource allocation, with both people and dollars, is difficult. This guide will help B2B companies set a solid strategy and allocate resources in the most optimal way for their business. If you’re a company that has just received funding and want to properly allocate resources across sales and marketing, this guide is for you.

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

Hubspot

JUNE 22, 2015

Or maybe you’re facing that classic, high school-era, “Oh-crap-I-totally-forgot-my-presentation-was-due-tomorrow” scenario, where, for whatever reason, you completely forgot that you were supposed to be launching a content marketing campaign the next day. Our Content Mapping Template can help you get that all figured out.).

Top of Funnel 28

Top of Funnel Campaigns Landing Pages Content Marketing 28

seo.co

OCTOBER 25, 2021

If one of your offsite pieces of content gets heavily shared and discussed on social media, it could result in a surge of traffic from that channel; this is worth considering in your analysis of ROI. In the “social” section, you’ll see how many visitors each social media platform was responsible for.

Paid Content 98

Paid Content SEO ROI Lead Ranking 98

Webbiquity

MARCH 27, 2013

How to Use LinkedIn Powerfully: 10 Tips to Know by Social Media Today. Share what you’re reading, embed your SlideShare presentations, showcase your WordPress blog or add a poll. ” How to turn LinkedIn into a relationship filter by SmartBlog on Social Media. There are a bunch of templates to choose from too.”

Linkedin 100

Linkedin Paid Content Tactics Tips 100

Online Marketing Institute

JANUARY 16, 2013

Bottlenose – Bottlenose provides social media listening and analytics for marketers, including a free search tool for tracking trending news and topics. Perhaps you see an infographic you like and want to emulate, or new ways to present your content visually. But have you thought about using it to curate ideas for your content?

Marketing Automation Services 40

Marketing Automation Services Tools Planning Content Marketing 40

accelerate agency

APRIL 26, 2021

Digital marketers use digital channels to optimize promotion of products and services—including email, social media , web advertising, SMS, and multimedia messages. Digital marketing encompasses components such as content marketing , social media management, search engine optimization ( SEO ), and web analytics. Image Source .

Paid Content 52

Paid Content Marketing Automation Services Budget Programs Enterprise Management 52

Content Marketing Institute

AUGUST 6, 2018

It’s been updated because we know our readers always love to discover or be reminded of a great social media tool. Let’s be honest, social media is a jungle. What if you could ask today’s influential online marketers one question: “What social media tool is your all-time, desert-island, can’t-live-without favorite?”.

Social Media 111

Social Media Paid Content Budget Programs Social Marketing 111

Optinmonster

AUGUST 27, 2023

More than 75% of those online people use mobile devices and social media, which has implications for your marketing. A starting point is getting demographic data via Google Analytics , as well as analytics from social media and email. What resources do you need for content creation? But things are changing.

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

distribion

MARCH 22, 2017

Other, more frequently used content marketing tactics include social media, email newsletters, blog posts, ebooks, whitepapers and infographics. Run social media advertising campaigns. Place banner ads or bid on paid search terms using Google Adwords or Bing Ads. Why are these other tactics used more frequently than webinars?

Multi-Channel 55

Multi-Channel Marketing Mix Paid Content Webinar Metrics 55

Albacross

MAY 22, 2019

According to Cialdini’s first Principle of Persuasion , Reciprocity, people are willing to give back something in return once you present them with some type of gift first. Think of a relevant resource to make the content better. Monitor Social Media Mentions. Next on our list: monitoring social media mentions.

Lead Generation 91

Lead Generation Paid Content Lead Ranking Lead Scoring 91

Webbiquity

AUGUST 26, 2010

Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. How to Better Engage Facebook Fan Page ‘Fans’ by Social Media Examiner.

Facebook 100

Facebook Search Marketing Advertisements Advertising 100

Directive Agency

JULY 26, 2016

I strongly recommend you work with an agency who has a dedicated resource and development department team. That said, make sure they have the resources such as people, processes, and infrastructure to handle a large volume of customers. I’m passionate about search, social media, and Schema Markup! Sizeable client base.

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76