Pam O'Neal on How Companies of All Sizes Can Start a Social Media Marketing Program
Smashmouth Marketing
DECEMBER 15, 2008
Then set up a Twitter , Facebook and/or LinkedIn page—whatever makes sense for your audience. At BreakingPoint, We are finding more success on LinkedIn and Twitter. You see, SEM (or Google AdWords PPC advertising) is particularly good for keyword testing. You need to use both for visibility and for early testing.
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