2013 New Year’s Resolutions for the B2B Marketing Department
NuSpark Consulting
DECEMBER 30, 2012
Really understand your target audience; why they buy; what pains they have; why they need your product or service; perform better buyer persona research. Stop the automated link building schemes. Many new features in Adwords as well as Bing. Search Engine Optimization. This is the new SEO; I call it “relationship SEO”.
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