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What SEOs Can Learn from AdWords - Whiteboard Friday

Moz

Taking the time to know the ins and outs of AdWords can improve your rankings and on-site experience. So I'm going to talk about four things today that you can learn from AdWords, and really these are easy things to get into in AdWords. You can probably just get in there and look at it yourself, or talk to your AdWords person.

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A Comparison Between PPC and SEO: Which Strategy is Right for Your Business?

Valasys

Google Ads, formerly known as Google AdWords, is the most popular PPC platform, but other major players include Bing Ads and Facebook Ads. PPC marketing can effectively generate leads and boost your website traffic quickly, as you only pay when someone clicks on your ad.

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6 More Search Marketing Tactics for Manufacturing and Industrial Marketers

KoMarketing Associates

Generate Leads for Exports. To gain visibility in Google Product Listings (IE, Google Shopping results) however, you need to connect your Merchant Center to Google AdWords, and pay (per click) for visibility in shopping results. Link Build Through Partners and Distributors. Those tactics in summary: YouTube Integration.

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Our Favorite Articles & Blog Posts of 2017

KoMarketing Associates

The improvements made to AdWords Customer Match will take Google’s ABM capabilities to a whole new level. What AdWords’ Exact Match Keyword Update Means for You. 3 Ways to Build a Better Agency-Client Relationship. How Google AdWords (PPC) Does and Doesn’t Affect Organic Results – Whiteboard Friday.

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Our Favorite Internet Marketing Blog Posts of 2012

KoMarketing Associates

Link Building Means Earning Hard Links Not Easy Links - Danny Sullivan, Search Engine Land. Make better decisions in AdWords with your Google Analytics data - Dan Friedman, The Google AdWords Blog. Google AdWords: 5 New Features That You Need to Know About - Lisa Raehsler, ClickZ. Mike Pickowicz.

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How To Increase Blog Traffic: 25 Proven Strategies for Guaranteed Uplift

Optinmonster

Fortunately, Syed has a simple process for link building. While driving traffic to your blog posts via your email list won’t directly result in new leads, it’s another good way to boost traffic to your new content and build up momentum. Here’s how it works: First, track your brand mentions.

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Google PPC Ads in A Nutshell

BOP Design

In this post, I explain how Google Ads (formerly know as AdWords) works and why it makes sense for most B2B companies to integrate into their B2B marketing strategy. It should be part of an integrated, multi-tactic lead generation strategy. Link building. Perform Lead Attribution. Perform Lead Attribution.

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