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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

Think your AdWords clicks are expensive? As of Friday of last week, Google confirmed that it had permanently removed all right-hand ads on its SERPs (search engine results pages) worldwide, making room for ads at the top and bottom of the page. We’re all aware of the correlation between CTR and landing on SERP number one.

SERP 40
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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

Think your AdWords clicks are expensive? As of Friday of last week, Google confirmed that it had permanently removed all right-hand ads on its SERPs (search engine results pages) worldwide, making room for ads at the top and bottom of the page. We’re all aware of the correlation between CTR and landing on SERP number one.

SERP 40
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SEO vs PPC: How to Prioritize Your SEM Strategies

QuanticMind

If a page appears on the first page of search results for a query, users can trust the content is truthful and from a source that people have a lot of confidence in. That’s why getting your pages to rank well in search results is a great way to increase your brand authority. Go to their main page and type in your domain name.

PPC 40
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SEO vs PPC: How to Prioritize Your SEM Strategies in 2018

QuanticMind

If a page appears on the first page of search results for a query, users can trust the content is truthful and from a source that people have a lot of confidence in. That’s why getting your pages to rank well in search results is a great way to increase your brand authority. Go to their main page and type in your domain name.

SEM 40
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The Biggest SEO Blunders of All Time

Hubspot

Spoiler alert: The worst that could happen is Google lands a direct hit on your search rankings with a flying roundhouse kick, your PageRank drops to 0, and you eventually get featured in a blog post (like this one) that''s filled with examples of companies that broke the rules and paid the price. In BMW''s case, this page was BMW.de.

SEO 28
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Best of 2008 - SEO Tools, Part 1

WebMarketCentral

Spying On Your Paid Search Competitors by Search Engine Land Mona Elesseily of Page Zero Media shows how to use tools like Compete , Alexa and SpyFu to get a better understanding of your competitors' positioning and online marketing strategies, and use that intelligence to fine-tune your own market approach.

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Best of 2009 (So Far): SEO Guidance, Part 3

WebMarketCentral

B2B Marketers: Setting Expectations For Your SEO Campaign by Search Engine Land What’s the magic formula for SEO success? She emphasizes that SEO is a long-term project, that getting on page one of Google isn't always realistic (at least in the short term), and that ultimately, traffic and conversions are what matters—not just rankings.

SEO 20