Google PPC Ads in A Nutshell
BOP Design
NOVEMBER 19, 2019
In this post, I explain how Google Ads (formerly know as AdWords) works and why it makes sense for most B2B companies to integrate into their B2B marketing strategy. Google makes most of its revenue off advertising and most advertising is pay-per-click advertising, also known as PPC. Link building. How Search Ads Work.
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