The Death of Pay Per Click Advertising (PPC)
Tomorrow People
MARCH 19, 2012
” (Source: Search Engine Land ). For example, recent research has revealed that just 18% of SMEs using Google Adwords actually recoup their investment (Source: YouGov). Undertake regular A/B testing to create the most effective ads, keywords and landing pages to nurture and convert your web visitors. Get linked up.
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