From Account Profiles to Account Based Marketing and Sales Success
Engagio
APRIL 23, 2018
Buy lists, use online tools such as InsideView , Data.com Connect or ZoomInfo and tap into LinkedIn or other social channels to find the people who are involved in the purchase decision. At each account, there’s a team involved in the buying process — champions of the buying decision, influencers and those who hold the purse strings.
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