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Best Social Media Stats and Market Research of 2010 (So Far)


This post tells you: according to a recent study from iCrossing , across the three major search engines, 95% of the clicks came from page one. Diving deeper into the iCrossing study referenced above, Google accounts for 74% of non-branded search traffic, with Bing and Yahoo tied at 13%. 97% of these companies use Google AdWords; 56% advertise on Google’s content network.


Best of 2008: Social Media Optimization, Part 2


SES San Jose: Social Media Analysis and Tracking by TopRank Online Marketing Blog Jessica Cameron-Ruud provides detailed notes on this SES panel discussion featuring Todd Parsons of Buzz Logic , Rob Key of Converseon , and Edmund Won from iCrossing. How should you measure the impact of social media? What are some of the best free tools for monitoring social buzz about your brand or company?