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B2B Guide to Brand Storytelling (With 9 Great Examples)

Zoominfo

This helps the audience see the company as more than just a faceless corporate entity building complex products–instead, a collection of real people solving real-world problems. ZoomInfo MarketingOS Finally, ABM with data you can trust. ZoomInfo’s Customer Success page features numerous case studies from its clients.

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4 Lessons B2B Marketers Can Learn from B2C Marketers

Zoominfo

The official term for this is influencer marketing and it refers to a strategy in which brands enlist the help of influencers to promote their products or achieve other vital business goals. Google: Many of you are likely familiar with Google Adwords. Our B2B database is just what you need to reach more of your best buyers.

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5 Surprising Sources of High-Quality Leads

Zoominfo

In today’s digital age, there is a lot of emphasis on generating leads through blogs, emails, social media, Google AdWords, etc. These five surprising sources of high-quality leads will help supercharge your integrated lead generation strategy. The post 5 Surprising Sources of High-Quality Leads appeared first on ZoomInfo Blog.

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Why Successful Marketing is Equal Parts Art and Science

Zoominfo

Here on the ZoomInfo blog, we’ve laid out the benefits of data-driven marketing time and time again. Maybe an “artist” with very little marketing experience doesn’t know Google Analytics from AdWords, but they’ve got a hundred truly unique content ideas. It’s no secret, data has revolutionized marketing. Invest in the right tools.

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5 Surprising Sources of High-Quality Leads

Zoominfo

In today’s digital age, there is a lot of emphasis on generating leads through blogs, emails, social media, Google AdWords, etc. These five surprising sources of high-quality leads will help supercharge your integrated lead generation strategy. 5 High-Quality Lead Sources 1. Not quite ready to be so bold? It’s a win-win.

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From Account Profiles to Account Based Marketing and Sales Success

Engagio

It’s likely that not all of the above attributes will help you define your ideal account profile. Buy lists, use online tools such as InsideView , Data.com Connect or ZoomInfo and tap into LinkedIn or other social channels to find the people who are involved in the purchase decision. Industries. Technology used.

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Free Online Marketing Tools for Marketers

Anything Goes Marketing

This type of social ranking provides the RSS feed with added credibility and helps you navigate amongst the millions of feeds out there. ZoomInfo : Looking for contact information for a company? ZoomInfo : Looking for contact information for a company? Before spending xxx number of dollars, try using ZoomInfo.