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ANNUITAS

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Four “Random Acts” of Demand Marketing You Need to Stop If You Are Going to Achieve Perpetual Growth

ANNUITAS

You know what I mean: the haphazard, ‘more-is-more’ demand marketing tactics that try to help re-stuff the top of the funnel. Or worse – we SPEND WAY TOO MUCH on AdWords driving to free trials – and then cross our fingers. All hands on deck!” We play hurry up and start jamming the phone lines with cold calls.