SocialPilot

FEBRUARY 9, 2024

Author of 3 books on white paper writing and growth hacks for businesses Why should you follow him? George’s Linkedin profile will make you a Hubspot expert. Jeanne posts case studies, blogs on click-through-rates, drip email marketing campaigns, ROI generations, and everything that has the keyword email marketing in it.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Optinmonster

FEBRUARY 21, 2024

Google likes articles that are fresh and new. All of these related Google searches are LSI keywords that you can weave into your post. Just plug in your main keyword, and it will generate a list of related keywords. Pillar articles are the highest quality posts that drive the majority of our traffic.)

Paid Content 78

Paid Content Traffic Webinar Metrics Marketing & Strategy 78

SmartBug Media

NOVEMBER 3, 2020

For online lead generation, the most efficient way to capture lead source for your leads is to include it on your Salesforce web-to-lead form as a hidden field. You then simply pre-set your form code to whatever source that form is hosted on. Third-Party Apps. Magic Robot.

Multi-Touch Attribution 105

Multi-Touch Attribution Lead Ranking Marketing Attribution Full Circle Insights 105

Hubspot

DECEMBER 6, 2010

Tracking URLs are one of the most complicated concepts I've ever had to explain during my time as an inbound marketing consultant here at HubSpot. The example below is a screenshot from HubSpot's sources report. Once you create a landing page around an offer (download our free white paper, etc), You'll want to create a tracking URL.

Campaigns 28

Campaigns Allocation Marketing Analytics Tools Landing Pages 28

SnapApp

DECEMBER 4, 2017

Long-form blog posts generate 9x more leads than short-form blog posts. In the eyes of Google, newer content is more likely to be relevant than a post from years back, so sometimes updating a post can be as good as writing a new one. . Those days are long gone, and now the first page of Google is wildly competitive.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

The ABM Agency

JANUARY 8, 2021

The use of these filters is instrumental in creating successful demand generation and account-based marketing (ABM) campaigns. LinkedIn offers three types of ads: Sponsored content ads promote content to a target audience; this would include blog posts or white papers. Meet Your Audience Where They Are. The Awareness Stage.

Linkedin 52

Linkedin Advertisements Advertising B2B Marketing 52

Hubspot

JULY 10, 2018

Lead generation for B2B is not about chasing a “secret method” that results in a ton of leads. Instead, building the best lead generation strategy for your business is more about understanding tried-and-tested channels, and finding the most effective combination of tactics for your unique goals. Social Media Marketing Strategies.

Paid Content 95

Paid Content Lead Ranking Lead Scoring Lead Gen 95