Remove help
Remove Adwords Remove Gartner Remove Process Remove Webinar
article thumbnail

What A/E/C Marketers Need to Know about Marketing Technology

Circle Studio

Over the last decade, marketing has become increasingly dependent on technology—requiring new skills and processes and creating new challenges. This article is intended to help marketers navigate the complex world of marketing technology. Gartner Research. Gartner Research. But fear not!

article thumbnail

The Pillars of Demand Generation for SaaS Companies

Directive Agency

The Cloud Application Services (SaaS) industry is forecasted to grow almost 17% in 2020 (according to Gartner ). million in organic traffic value, which is the estimated cost to rank for those keywords, based on their CPC in Google AdWords. Take a look at the companies we traditionally think of in software: Microsoft, Oracle, SAP.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. If a buyer is on the fence, seeing the success of a similar business in the same industry can help make the choice easier. . . #4. Social Media Examiner. .

article thumbnail

Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions. Doing so will increase your sales and reduce your Adwords expenses. In both these scenarios, emails emerge as the most popular lead nurturing channel. 8217; On Linkedin. Conditions Apply.