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How to Find and Hire a Director of Marketing for Your Business

Single Grain

Content management skills to oversee the optimization and marketing of content on different channels like SEO, PPC, Social Media, Email and Blog. Analytics skills to work with several marketing tools and analyze the ROI of different digital media campaigns. Related Content: 20 AI Tools to Scale Your Marketing and Improve Productivity.

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26 Outstanding LinkedIn Tips and Tactics

Webbiquity

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. Optimizing Your LinkedIn Profile and Use. 6 Lessons from HubSpot’s LinkedIn Company Page by Business Insider.

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What Your Traditional Marketing Education Didn't Teach You About Marketing Today

Hubspot

In the Don Draper school of marketing, a company would design a campaign, develop messaging (sometimes with the help from a focus group or two), agree upon an ad buy, then sit and wait to see what, if any, impact a given campaign had on customer growth, revenue, or awareness indicators.

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34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

It’s the tool Google will use to beat Facebook. Justin Garrison details tools that can be used “to migrate pictures, videos, and friends” from Facebook to Google+ (assuming you want to connect with the same people on Google+). The Ultimate Google+ Cheat Sheet by HubSpot Blog. ** 5 STARS.

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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

HubSpot had a remarkable presence at Dreamforce. View more presentations from HubSpot Internet Marketing. And Brian didn't get a chance to tell you a whole lot about the inside workings of HubSpot marketing and stuff that works because he's more judicious than I am. There are three parts to this article. Slides From Session.