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KoMarketing Associates

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Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

Google AdWords and Bing Ads. Let’s begin with Google AdWords. That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references. That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references. Facebook Ads.

Resources 179
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5 Effective Options For B2B Advertising on Social Media

KoMarketing Associates

If you look at who is using social media, you’ll see that the majority of millennials (as well as the adult population) are using at least one social media platform, with Facebook, LinkedIn, and Twitter being the most popular. This age range likely makes up many of your target audience who are making regular B2B purchases.

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Our Favorite Articles & Blog Posts of 2017

KoMarketing Associates

The improvements made to AdWords Customer Match will take Google’s ABM capabilities to a whole new level. With some good segmentation, as well as ads and landing pages personalization, you can create what will likely be very engaging campaigns. What AdWords’ Exact Match Keyword Update Means for You.

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Our Favorite Internet Marketing Blog Posts of 2012

KoMarketing Associates

We hope you enjoy and let us know your feedback via comment, Facebook , and Google+. 50 Things Every Link Builder Needs to Know - Julie Joyce, Search Engine Land. Link Building Means Earning Hard Links Not Easy Links - Danny Sullivan, Search Engine Land. Jordan Kasteler , Search Engine Land. Casie Gillette.

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55 AdWords Ad Copy Tests Every B2B Marketer Should Try

KoMarketing Associates

If you’re not testing your AdWords ad copy – and testing it rigorously and regularly – you could be missing out on those magic clicks. The thing is, many marketers are terrible about testing their AdWords ads. How to Successfully Test AdWords Copy. percent AdWords advertisers who don’t have tracking in place?

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9 Key Points & Action Items from BtoB Magazine’s Social Media Report

KoMarketing Associates

While the report does not delve into specifics, B2B marketers are leveraging social media for customer service, product marketing, hiring and recruiting, and traffic and lead acquisition. Facebook is more informal. Facebook has a variety of options for targeting audiences, type of destination, update, or promotion.

BtoB 120
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The Value of SEO: Here’s What You Need to Know

KoMarketing Associates

They’re trying to figure out the best way to generate leads for the business. Facebook will provide you with a relevance score. Google AdWords will share a quality score. Your page shows up wherever it shows up, and it’s up to you to figure out why. But there is a reason Google is ranking your page #1 for that keyword.