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Why Mobile Advertising Is Critical for B2B Marketers

KoMarketing Associates

eMarketer forecasts that during 2016 mobile ad spend will top 100 billion worldwide, which translates to 51% of all projected digital ad expenditures. Here are three advertising considerations for B2B marketers as they consider adapting their PPC programs to target users on their mobile devices. It’s Not Just Google AdWords.

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Better show up on the first page or go home

Anything Goes Marketing

As I finally get through all of my old email, I found this study on eMarketer in May that basically demonstrates that you better be on the first page of search results or you will probably not be seen. Technorati tags: SEO , PPC , Search Pick your choice!

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

eMarketer ). eMarketer ). Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+. eMarketer ). eMarketer ). eMarketer ). Marketing Charts ). MarketingProfs ). 92% of U.S.

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How Display Advertising Benefits B2B Businesses

Valasys

Jonathan Dane, the Founder of KlientBoost, and Kite, a PPC and CRO agency, stated: . Google Display Network: Google Display Network on Google AdWords provides the quality traffic & scalability & hence most B2B marketers use Google as the prime source of their traffic.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

B2B Voices ( Trade Youtube Twitter Leads Sales ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). SEM & SEO & PPC & CTR. June 8, 2010. We’ve Got Algorithms.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

The most ubiquitous type of paid promotion is Google AdWords, which reaches over a billion people. A report by Google shows that businesses typically see 200% ROI from AdWords. . Two thirds of marketers use PPC ads to get eyes on their landing pages and blogs. . . Or, at least put it to the test :). . . #10.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

by eMarketer. Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer. million business-oriented queries on YouTube every week. Marketers Put More Lead Gen Budgets Online by eMarketer.