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Baidu PPC Versus Google AdWords: 8 Key Differences

KoMarketing Associates

B2B marketers familiar with search engine advertising on Google AdWords will likely find it easier to understand Baidu PPC. However there are key differences between Baidu PPC and Google AdWords as well. In this post, I’ll first outline the eight ways Baidu PPC differs from AdWords from an account and settings perspective.

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7 Creative Demand Gen Tactics to Drive Trade Show Booth Traffic

The Point

Email Signatures – design a custom HTML email signature banner promoting the show and provide it to your sales, pre-sales, and customer support team, along with instructions on how to add the signature in popular email clients. Signatures can be an extremely effective (and free!)

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10 Robust Tactics to Acquire B2B Leads Quickly

Belkins

We’ve prepared effective techniques and methods that will bring you exceptional results. When your database is in perfect order, it will be so much easier to run effective marketing campaigns. Boost Website Traffic With Google AdWords. Eager to make your B2B sales lead generation more efficient and less time-consuming?

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8 Steps to Open a Baidu PPC Account

KoMarketing Associates

Opening a Baidu PPC account is much more complicated than creating a Google Adwords account. The company stamp could be replaced by the signature of an authorized staff member of the advertiser. There are many more steps involved – and even more if you want to ensure a successful launch in the China market.

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8 Steps to Open a Baidu PPC Account

KoMarketing Associates

Opening a Baidu PPC account is much more complicated than creating a Google Adwords account. The company stamp could be replaced by the signature of an authorized staff member of the advertiser. There are many more steps involved – and even more if you want to ensure a successful launch in the China market.

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Why should I use webinars in my B2B strategy?

Exo B2B

Social media , email campaigns, AdWords, blogs are among the most widely used channels in online marketing strategies. According to a study by the Content Marketing Institute, 40% of B2B marketers use webinars, and 70% think they are particularly effective. Most of us have been leveraging these for a while now!

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The Best Re-Engagement Tactics for Your Marketing Campaigns

Sharpspring

The most common strategy for re-engaging customers is email, but social and paid/display media are also very effective mediums. Ranking customers as active or inactive further allows you to optimize sending frequency and anticipate which messaging will be most effective.

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