NuSpark Consulting

APRIL 13, 2012

Google’s Doubleclick Ad Planner , Compete , and Quantcast are three of the most popular tools for site research. Where SEO connects prospects to websites for further research, paid search connects prospects to specific landing pages and microsites, designed specifically for lead generation. Digital Audience Research.

Paid Content 100

Paid Content Top of Funnel Marketing Funnels Lead Generation 100

NuSpark Consulting

MARCH 9, 2013

This post is not a primer on basic Google analytics, but a look at some key custom reports and metrics that can help you strategize, with a focus on b2b lead generation websites that focus on conversions. Before we get started, I just wanted to set the record straight regarding definitions, since I am always asked. .

Marketing Analytics Tools 100

Marketing Analytics Tools Paid Content Lead Generation Analytics 100

NuSpark Consulting

JUNE 8, 2013

As a digital marketing lead generation strategist and online media buyer, you just can’t have enough tools to help manage my clients’ online activities. For this post, I decided to avoid Google properties, because obviously Google Adwords and Google Analytics would be at the top of the list. Doubleclick. Paid Search.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

Oktopost

APRIL 22, 2019

Especially, for lead generation. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. It demonstrates the value that social media brings to lead generation not just brand awareness. Especially, for B2B and Considered Purchase marketing.

Marketing Attribution 102

Marketing Attribution Enterprise Management Work Management Marketing Management 102

Webbiquity

SEPTEMBER 8, 2010

DoubleClick got 1.7% According to a HubSpot study, “not only can inbound marketing bring leads for less money but it can also double average monthly leads for small and medium-sized businesses.&# 97% of these companies use Google AdWords; 56% advertise on Google’s content network. DoubleClick got 1.7%

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100