Bing PPC Ads: How They Work (and Compare to Google Ads)
Hubspot
JUNE 5, 2019
In exchange, the ad is added to the search engine's database, which displays the ad whenever the content matches a visitor's searched keyword. While Google Ads offers a popular PPC feature, Bing's has unique advantages that distinguish itself from the search engine giant. Key Product Features. Bing PPC vs. Google Ads.
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