Onalytica B2B

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PPC V Influencer Marketing; Clicks V Sales

Onalytica B2B

they spend on AdWords. Viewers also view influencers’ content 7 times longer than digital display ads ; 2 minutes 8 seconds average vs 19.2 Influencer marketing is the fastest growing online customer-acquisition channel leading the way at 22%, with paid search quite a way behind with 14% and display advertising at 9%.