Writing on the Web

JULY 12, 2011

This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Use a handy tool like Google AdWords to work out which keywords are going to be best for you. Note : Not sure how keywords work? Blog this on Blogger.

SEO 100

SEO Tips Content Marketing Digg 100

Buzz Marketing for Technology

OCTOBER 6, 2010

Ads – Facebook Ads is a business model similar to Google AdWords (which is one of the best ad models out there) but it takes that ad platform to the next level. I believe they have left the realm of social networking long ago and they are now working on a social operating system for the web. Email this to a friend? Tweet This!

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Facebook Social Networks BtoB Digg 100

Buzz Marketing for Technology

APRIL 6, 2010

Element #1 – Advertising – like most lead nurturing platforms today they allow tracking of your ad spend online – specifically spend on Google AdWords and the conversions from online banners (CPC and CPM spend). Related posts: Generating a Buyer Persona with Facebook Advertising I am a big fan of David Meerman Scott’s work.

Lead Nurturing 100

Lead Nurturing Facebook Market2Lead Leads 100

Webbiquity

FEBRUARY 7, 2010

Keyword / Key Phrase Development: look at multiple sources—your existing site content, competitors’ websites, industry trade publications, relevant blogs, and the keyword suggestion tool in Google AdWords—to develop your long list of key word and phrases to use in your SEM campaign. Second, set the time and day criteria for your ad display.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing Practices 100

Webbiquity

MAY 20, 2010

Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? How can you make the most of those last few minutes before delivering an online presentation? What exactly is “Web 3.0?&# You may think of multitasking as easy or difficult—but is it unethical?

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LEADSExplorer Resources Best Practices Paid Search Agency 100

Biznology

FEBRUARY 5, 2013

One of my perks is getting to work with Executive Director of Strategy, Andrea Fabbri. Well, you should, because you can’t expect someone who’s doing an initial reconnaissance of your work and services to necessarily remember to come back later when they’re to take the leap and hire someone. Social media is a trap.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Buzz Marketing for Technology

JUNE 27, 2008

I like the idea of List View, but it just doesn’t work with me. but more importantly sort them into : * Work. That way you can read the work ones when at work, and feel like you are doing some research. Google Reader shared items - nice idea, badly thought out. Jake on 18 Jun 2008 at 10:55 pm. Google Reader ç??

Google 100

Google RSS Tips Product 100

Buzz Marketing for Technology

JUNE 27, 2008

Discover is a little tool that works in two ways: Recommendations Tab: Google Reader analyzes your existing feeds and makes suggestions for feeds you might like, based on a number of parameters. The first one works like a charm in most browser, and the second one lets you copy sections of web pages (even if they donâ??t Just posted.

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Google RSS Adsense Privacy 100

WebMarketCentral

SEPTEMBER 22, 2009

While his focus is on television commercials (b2c), the tactics he outlines work equally well for video content produced by b2b enterprises. Unfortunately, several of the largest sites including Digg, delicious, Reddit, Mixx and Mister Wong now partially or completely use insidious no follow links. Take Advantage of.TV

Social Media 20

Social Media Optimization Media Web 2.0 20

WebMarketCentral

AUGUST 17, 2009

StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. by Search Engine Watch The insightful Carrie Hill writes that "In doing a wide variety research into what is and isn't working for a small business Web site, I find the most frequent issues fall within the following six categories."

SEO 20

SEO Best Practices Adwords Copywriting 20

WebMarketCentral

NOVEMBER 5, 2009

Study: Company Blogs Lead Social Media Options by MediaPost Mark Walsh reports that " blogging (is) the most important lead-generation source among social media options, followed by StumbleUpon, YouTube, Facebook, De.lic.ious and Digg " (not a surprising result, considering that those other sites tend to support a corporate blog, not replace it).

Social Media 20

Social Media Social Marketing Web 2.0 Paid Search Agency 20

WebMarketCentral

MARCH 3, 2008

File conversion tools Still running Office 2003, but need to convert the new XML-based formats from Office 2007 so you can read and work with them? Here's a list of interesting and useful tools to help you convert files, find content, promote your blog, and add content to your website, among other activities.

Tools 20

Tools Best Practices Web 2.0 Digg 20

Biznology

AUGUST 20, 2013

Whenever Google administers too much stick, it always eventually “softens” its algorithm in response to very vocal and influential clients (who probably also coincidentally spend a lot of money on Google AdWord ads). Google SEO is the new Google AdWords. Back in the day, Google AdWords could be had cheap.

Paid Content 80

Paid Content Google De-duplication Digg 80

Webbiquity

JULY 18, 2012

You can’t even find anyone working in the place. But imagine that you did have a question, or something wasn’t working quite right, and you wanted to contact Facebook for assistance. Imagine that you walk into a restaurant and there’s no one there to take your order.

Facebook 100

Facebook Google Digg Privacy 100

Buzz Marketing for Technology

DECEMBER 15, 2010

After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. This will give you a feeling for how the self service system works and perhaps even try some of the tricks above for your initial ad buy. Tweet This!

Facebook 100

Facebook Advertisements Advertising B2B Marketing 100

Online Marketing Institute

JULY 31, 2009

2) Online lead generation — provides or connects with email delivery, online advertising, search marketing adword tools, landing pages, registration/information capture, and offer testing. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Webbiquity

JULY 26, 2010

What Works ( Vendor Government PR Trends Spending Release ). Mike Moran ( @MikeMoran ) + others. What’s a Facebook fan worth? June 30, 2010. T-Mobile Curates Web Content , June 29, 2010. Self-promotion, Internet style , June 10, 2010. Bob Scheier ( @BobScheier ). What B2B Readers Want, Circa 2010 , February 2, 2010. July 8, 2010.

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B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Biznology

JANUARY 7, 2014

As part of the client service work on behalf of my clients I have engaged with many thousands of bloggers over the last decade. And, if you’re really committed, try out all the platforms in order to build your personal brands: YouTube, Soundcloud, Facebook , Google+, Twitter, Reddit, StumbleUpon , Digg, Tumblr, as well as your blog.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Webbiquity

JANUARY 17, 2011

According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. 62% of respondents said they post updates related to their work life, activities or interests, with 12% doing so on a daily basis.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

SEPTEMBER 8, 2010

The two most important criteria when hiring a social media consultant are examples of previous work and recommendations; number of Twitter followers is the 12th-most important factor. Digg is the most technical; 12% of its outbound traffic goes to technology sites, vs. 10% from Twitter and 7% from Facebook. Report: 6.8% Plus much more.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

MARCH 1, 2011

But blogging takes work, as people discovered, which is why of the more than 150 million blogs that have been launched, PR and social media monitoring software firm Vocus tracks only about 20 million. The Internet, and specifically blogging software, solved these issues. Share this on Bebo. Subscribe to the comments for this post?

Social Media 100

Social Media Media Digg Press 100

Webbiquity

AUGUST 26, 2010

How to set up a Facebook fan page that works by Direct Creative Blog. Brian Carter uses this post along with a white paper and video to share more than four dozen tips and best practices for Facebook advertising, which he describes as a combination of “AdWords’ copywriting and analytics with image-oriented linkbait.&#

Facebook 100

Facebook Search Marketing Advertisements Advertising 100

Biznology

APRIL 23, 2013

And it works. If we do everything right, we’ll generally earn a couple-hundred earned media mentions directly shared on the bloggers’ blogs, we’ll also earn secondary mentions through Facebook, Twitter, StumbleUpon , Pinterest, Tumblr, Google+, digg, and even, if we’re lucky, reddit.

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Blogger Outreach Social Media PR 80