Webbiquity
JANUARY 28, 2011
There’s no question that paid search delivers leads, and no question that AdWords is the big dog in the PPC world. Google Instant) and changes within AdWords itself. How can you use AdWords reports to fine-tune campaigns? When should you use the AdWords Editor? 5 Reasons Why We Love AdWords Editor by 1upDigital.
Webbiquity
JANUARY 10, 2010
Which AdWords reports are the most critical, and how you can take full advantage of the information they provide? How is AdWords Quality Score calculated, and how can you improve that score in your campaigns? How can you calculate the potential advertising value of AdWords before making a costly investment?
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Webbiquity
APRIL 7, 2010
While more than 80% of companies now use paid search in some form (primarily AdWords), many of these programs are under-optimized and not delivering the results they could be. Carrie Hill explains how to use demographic targeting tools from AdWords, MSN AdCenter and Yahoo to increase conversion rates for b2c search marketing programs.
Webbiquity
FEBRUARY 7, 2010
Time-of-day and days-of-week display—running a campaign 24/7 will require a higher budget than a business-hours-only campaign. Geographic display—a global campaign needs a higher budget than one limited to one or a few countries. Second, set the time and day criteria for your ad display. Optimize your keyword bids.
Biznology
FEBRUARY 5, 2013
What I know is this: you can procure a bit of code from Google AdWords that you can embed on your sites and blogs that will insert a cookie into the browser of everyone who visits. Additionally, you will only pay for the clicks as they are displayed to the visitors who have been to your sites at least once. ” you ask?
Buzz Marketing for Technology
JUNE 27, 2008
A lot of web sites will prominently display a link to their feed. It supports recommended feeds as well as its own bookmarklet for adding feeds to Google Reader from pretty much any browser. Use a Web Siteâ??s s Add Our Feed Button. Often, that link will take you to a FeedBurner page, which they refer to as their BrowserFriendly page.Â
Webbiquity
FEBRUARY 18, 2010
Optimization—the greatest results for the lowest cost—is the goal of every AdWords campaign manager. What are two of the simplest ways to optimize AdWords campaigns? Google is constantly changing and upgrading its AdWords tools; which recent enhancements are most important to understand and take advantage of?
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