KoMarketing Associates

DECEMBER 6, 2016

How have B2B marketers changed the way they use LinkedIn to discover new opportunities/leads/customers over the past few years? (Or It’s still pretty early in the adoption curve for LinkedIn ads, so how marketers use it is definitely maturing, but it’s not at the level of AdWords, for example.

Paid Search Agency 120

Paid Search Agency Top of Funnel Linkedin B2B Marketing 120

Valasys

AUGUST 19, 2019

The market can be desirably segmented by the brands to target their most relevant personas. The market can be desirably segmented by the brands to target their most relevant personas. The market segmentation & targeting is an indispensable part of a highly effective omnichannel marketing strategy.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

PureB2B

NOVEMBER 29, 2016

These modern tools have helped marketers establish more fruitful relationships with prospects, improving their ability to convert them into paying customers. This has empowered customers with the ability to choose from a myriad of businesses and make informed decisions based on what they discover. Measurable results.

Marketing Automation Services 68

Marketing Automation Services Resource Management Marketing Automation Digital Asset Management 68

PureB2B

NOVEMBER 29, 2016

These modern tools have helped marketers establish more fruitful relationships with prospects, improving their ability to convert them into paying customers. This has empowered customers with the ability to choose from a myriad of businesses and make informed decisions based on what they discover. Measurable results.

Marketing Automation Services 62

Marketing Automation Services Resource Management Marketing Automation Digital Asset Management 62

Hubspot

MAY 9, 2019

From attracting leads to engaging prospects and delighting customers, this course covers the fundamentals of what inbound marketing is all about. Marketing Fundamentals: Who Is Your Customer? Discover how to acquire the right customers and grow your business. Topics include programmatic ads, Adwords, double-click and video ads.

Paid Content 101

Paid Content Course Best Practices Paid Search Agency 101

QuanticMind

OCTOBER 17, 2018

On its face, it stands to reason that the more insight and visibility you have into your customers, your marketing revenue and their data, the more efficient and streamlined your processes and the more value you can generate for your organization. But what exactly does that trajectory look like or entail?

Correlation 40

Correlation ROI Multi-Touch Attribution Work Management 40

LeadSloth

JANUARY 12, 2010

Jeff Ogden , Director of Marketing, Aplicor & President, Find New Customers. Methods to the madness: Everybody has methodologies, Sales has SPIN, Customer Centric, etc. Social networks like Facebook and Linkedin will start to face customer defections as their networks get bogged down with marketing spam. Marketing has none.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100