Bing PPC Ads: How They Work (and Compare to Google Ads)
Hubspot
JUNE 5, 2019
In exchange, the ad is added to the search engine's database, which displays the ad whenever the content matches a visitor's searched keyword. With over five billion monthly searches being made on the Microsoft network, this makes Bing PPC a notable marketing tool for paid ad campaigns. Bing PPC vs. Google Ads. Key Product Features.
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