Dreamforce 2009: Search Engine Marketing Junkies
Adobe Experience Cloud Blog
NOVEMBER 25, 2009
It included Sean Whiteley, salesforce.com; Howard Brown, Demand Results, LLC; Jason Stewart, Demandbase Inc.; Terry Whalen, CPC Search; and Lauren Vaccarello, salesforce.com. Jason Stewart from Demandbase explained that the key to getting the most out of these ads was by testing offers to see what works.
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