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KoMarketing Year In Review: Top Posts & Milestones from 2017

KoMarketing Associates

It has been an incredible team effort in generating over 200 content marketing assets throughout 2017. Baidu PPC Versus Google AdWords: 8 Key Differences. This past year we decided to change that and released two new case studies on SEO-centric content marketing. KoMarketing’s Top 10 Posts of 2017. Final Thoughts.

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How to Use SWOT Analyses for Smarter Content Strategies

Hubspot

It''s the most wonderful time of the year for content marketers. One way to analyze both internal and market conditions is through a content SWOT analysis. It provides a strategic view of the main opportunities and challenges that exist with content marketing in your market. How to Do a Content SWOT Analysis.

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

More than 70% of companies are investing in content marketing. Related Content: * How to Find and Hire a VP of Growth for Your Business * Forced Hiring: An Amazingly Effective Way to Find the Best Hires * Why Didier Elzinga Asks New Hires How He Can Help Them Get Their Next Job [podcast]. 44% of businesses are investing in SEO.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. June 8, 2010.

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Complete Guide to B2B Marketing

Directive Agency

Part 4: Content Marketing. Person 2: Account Based Content Marketer. The account based content marketer creates content for your end buyer, that’s about your end buyer’s market and promotes it to your end buyer. Build assets for content. Part 1: Building Your Team. Part 2: Understanding Your Audience.