Facebook ads vs Google adwords: 7 key criteria to decide
Biznology
JUNE 23, 2017
These facts state that if you do any digital advertising, you likely to be using Facebook ads or Google AdWords. MESSAGE: Needs or interests? They consume content that aligns with a huge range of personal interests, beliefs, ideologies, and values. Google AdWords, being more needs-based, is in the bottom of the funnel.
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