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5 Effective Options For B2B Advertising on Social Media

KoMarketing Associates

As I’ve mentioned on Social Media Examiner before, many active local community and industry groups are rife with opportunities to connect with an audience that may be looking for your exact product or service. Usually Facebook has more discussions going on, and LinkedIn groups have turned into users sharing their content or events.

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The Science of Email Marketing « The Effective Marketer

The Effective Marketer

I like Dan’s presentation for its brevity and focus on key action items based on solid data. What I wish he had shared is how the data from focus groups and MailChimp is broken down. billion emails sent. How many B2B vs. B2C companies, industries, and even job titles. United States License. United States License.

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10 Important Questions To Ask Before Launching a Product

Launch Marketing

Those personas can also be leveraged down the line when it’s time to develop personalized content marketing strategies. Have discussions with focus groups, use open-ended questions and tune in to research and unsolicited feedback to uncover the details of their pain points and determine if they are major issues or minor inconveniences.

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Mapping Local Essentials: Being the Business that Grows, Sells, or Markets the Beans

Moz

Free keyword research tools like Answer the Public or the Google Adwords Keyword Planner can also help you assess large-scale demand. It was Ma Perkins, “mother of the air”, progenitor of content-based marketing and soap operas, and radio star who offered homespun advice to her fictional town while selling Oxydol to the listening public.

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Long Tail Keywords in SEO: How to Grow Traffic From Niche Searches

seo.co

For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. Then, these keyword phrases would be carefully and precisely implanted into recurring content, usually somewhere in the title. Long Tail Content Strategy.

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How to Start a Side Business From Home in 6 Easy Steps

Optinmonster

Now, when some people hear the word “ market research ,” they think of small focus groups, expensive online surveys, and, for some reason, people in lab coats with clipboards. We’re going to break down our advice into 4 sections: Content marketing. Content Marketing. Content Marketing. Advertising. Email marketing.

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

More than 70% of companies are investing in content marketing. Related Content: * How to Find and Hire a VP of Growth for Your Business * Forced Hiring: An Amazingly Effective Way to Find the Best Hires * Why Didier Elzinga Asks New Hires How He Can Help Them Get Their Next Job [podcast]. Proofread Ad Copy and Content.