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| | BIZNOLOGY
FEBRUARY 5, 2013 [Adwords, Contact] Your corporate website needs to become a trap
Bookmarks are passé and our memories are addled with too much to do, too many sites, and too much information. When I talk about trapping your prospects, what I mean is offering them a compelling method for keeping in touch that’s stickier than a contact form or a hyperlinked email address. One of my perks is getting to work with Executive Director of Strategy, Andrea Fabbri.
| | WEBBIQUITY
JANUARY 17, 2011 [Adwords, Contact] Best Social Media Stats, Facts and Marketing Research of 2010
Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. Regardless of age group, personal recommendations from company or industry colleagues are rated the most influential information source, while retail websites are least relied upon. million business-oriented queries on YouTube every week. Social Media Facts and Stats.
OCTOBER 14, 2013 | WWW.BRAINSHARK.COM
[Adwords, Contact] Video Still Rising with B2B Content Marketers [Report]
SEPTEMBER 26, 2013 | HUBSPOT
[Adwords, Contact] The 45 Inbound Marketing Terms You Should Know [Glossary]
SEPTEMBER 24, 2013 | HUBSPOT
[Adwords, Contact] Google to Encrypt ALL Keyword Searches: Say Goodbye to Keyword Data
SEPTEMBER 11, 2013 | WWW.BRAINSHARK.COM
[Adwords, Contact] 3 Free Keyword Research Tools for Video SEO
AUGUST 2, 2013 | FEARLESS COMPETITOR
[Adwords, Contact] The Remarkable, Amazing, Must-Read Story of Marketing Made Simple TV!!
MAY 15, 2013 | HUBSPOT
[Adwords, Contact] What Your Traditional Marketing Education Didn't Teach You About Marketing Today
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| | ANYTHING GOES MARKETING
NOVEMBER 16, 2008 [Adwords, Contact] The Recession is Here - Time to Become an Eco-Marketer
Use social media techniques such as Twitter and YouTube to maximize the effect of your webinars, videos and white papers. The best solution for this is a lead scoring process that scores leads based on their explicit information (industry, job role etc.) Reduce the complexity to getting access to information on your website. or support a "Save the Whales" campaign. Chad H.
| | DIANNA HUFF - B2B MARCOM
MARCH 21, 2011 [Adwords, Contact] 57 Things You Can Do Right Now to Improve Your Website
Too few pages and too much information crammed on those pages — but your budget won’t allow for a complete redesign? Consider having your web designer create new navigation for you that includes drop down menus — making it easier to find information. Create a Press Room page and add this information to it. Use contact forms for tracking lead information.
| | HUBSPOT
SEPTEMBER 24, 2013 [Adwords, Contact] Google to Encrypt ALL Keyword Searches: Say Goodbye to Keyword Data
We also can''t help but think that, because Google is encrypting search activity for everything but ad clicks, this is a move to get more people using Google AdWords. But as marketers, we are also accustomed to living in a world where we frequently only have access to incomplete information. Information for HubSpot Customers. Why, Google. What All This Means. No bueno.
| | HUBSPOT
MARCH 28, 2012 [Adwords, Contact] 25 Clever Ways to Grow Your Email Marketing List
Your contacts' email addresses change as they move from one company to another, they opt-out of your email communication, or they abandon that old AOL address they only use to fill out forms on websites. As a marketer, it's your job to make sure you're constantly adding fresh contacts to your email marketing campaigns so you can keep your numbers moving up and to the right.
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WWW.BRAINSHARK.COM | WEDNESDAY, SEPTEMBER 11, 2013 [Adwords, Contact] 3 Free Keyword Research Tools for Video SEO
'Home Company Contact Us Login Help & Training RSS Feed Linkedin Facebook Twitter GooglePlus YouTube. Google AdWords Keyword Planner. Arguably the most popular tool available for keyword research is the Google AdWords Keyword Planner. The tool now requires an AdWords account to use (registration is free), but the functionality is essentially the same as it was in the past. That being said, this information can still be incredibly valuable for video SEO. You can also use this information to combine tools. YouTube Keyword Research Tool. MORE >>
WEBBIQUITY | MONDAY, NOVEMBER 28, 2011 [Adwords, Contact] Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1
Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Among the findings: “Three-quarters of all executives said they watched work-related videos on business websites at least once a week, and more than half did the same on YouTube.” Content Sharing Trends in 2010 [Infographic] by Pamorama Pam Dyer reports on data from AddThis showing the top methods for sharing information from more than 300 options. Over 2 billion videos are viewed every day on YouTube. MORE >>
SAVVY B2B MARKETING | MONDAY, MARCH 25, 2013 [Adwords, Contact] Social Media Strategy for B2B Marketers: Content + Search + Social = Impact
The right question sounds more like “What information can I provide to potential customers that is valuable to them as they are making purchasing decisions?” Respondents also indicated that they avoid direct contact with vendors over social media. This makes sense, because the messages that typically resonate better are objectively credible information versus a sales pitch. Use tools like the Google Adwords Keyword Research tool to see what search terms people are entering, then build helpful content for them to find. Content should help, not sell. MORE >>
FEARLESS COMPETITOR | FRIDAY, AUGUST 2, 2013 [Adwords, Contact] The Remarkable, Amazing, Must-Read Story of Marketing Made Simple TV!!
Roll content (information over the shoulder of the speaker). They also hired a firm to do all the branding for Mad Marketing TV – logo, custom YouTube channel, etc. Act-On edited and posted the shows to both YouTube and the Mad Marketing TV channel. new show site was created, as well as a custom YouTube channel and logo, so we were ready to go. We tried Facebook advertising and Google Adwords – we got results as traffic grew, but they were simply okay. Then I was contacted by Todd Davison of DemandFrontier. Hope you enjoy it. Nancy Duarte. MORE >>
B2B CONVERSATIONS NOW | THURSDAY, SEPTEMBER 16, 2010 [Adwords, Contact] Why Won’t Anyone Return My !*#@$% Call? (guest post)
It’s nearly as difficult to engage prospects that actually request information. Many software companies contact us via our website, and then go silent for months. The software vendors that are our customers report that buyers are increasingly hard to reach, even when the buyer requests information from the vendor (A humorous note: these are often the same vendors that didn’t return our calls when we were first recruiting them). However, in the end, sales reps served as the primary source of information. Information is power. Enjoy! It’s not just cold calling. MORE >>
- [Adwords, Contact] Video Still Rising with B2B Content Marketers [Report] WWW.BRAINSHARK.COM | MONDAY, OCTOBER 14, 2013
- [Adwords, Contact] 40 Essential SEO Terms Marketers Should Know [Glossary] HUBSPOT | MONDAY, DECEMBER 12, 2011
- [Adwords, Contact] Mad Marketing TV Episode 1 is done FEARLESS COMPETITOR | SATURDAY, NOVEMBER 12, 2011
- [Adwords, Contact] Why the Blog Post Is the New Ad Unit HUBSPOT | WEDNESDAY, APRIL 3, 2013
- [Adwords, Contact] 6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC DELICIOUS B2BMARKETING | THURSDAY, DECEMBER 23, 2010
- [Adwords, Contact] The 45 Inbound Marketing Terms You Should Know [Glossary] HUBSPOT | THURSDAY, SEPTEMBER 26, 2013
- [Adwords, Contact] 8 Ready-Made Job Descriptions to Recruit an All-Star Marketing Team HUBSPOT | MONDAY, JANUARY 14, 2013
- [Adwords, Contact] How NOT to pitch a blog | Online Marketing Blog DELICIOUS B2BMARKETING | MONDAY, JUNE 15, 2009
- [Adwords, Contact] Wake Up, Boss! Your Salespeople Need Help JILL KONRATH'S FRESH SALES STRATEGIES BLOG | MONDAY, SEPTEMBER 27, 2010
- [Adwords, Contact] Best Random but Interesting Posts, Articles and Resources of 2009 WEBBIQUITY | THURSDAY, MAY 20, 2010
- [Adwords, Contact] What Your Traditional Marketing Education Didn't Teach You About Marketing Today HUBSPOT | WEDNESDAY, MAY 15, 2013
- [Adwords, Contact] 19 New Featured Sources on the B2B Marketing Zone WEBBIQUITY | MONDAY, JULY 26, 2010
- [Adwords, Contact] Glossary: 24 SEO Terms Marketers Should Know HUBSPOT | TUESDAY, JUNE 15, 2010
- [Adwords, Contact] Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011 HUBSPOT | TUESDAY, OCTOBER 18, 2011
- [Adwords, Contact] Best of 2009 (So Far): Cool Web Tools, Part 2 WEBMARKETCENTRAL | MONDAY, NOVEMBER 23, 2009
- [Adwords, Contact] Best of 2009 (So Far): Social Media Marketing, Part 2 WEBMARKETCENTRAL | THURSDAY, NOVEMBER 5, 2009
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