Webbiquity

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Best AdWords Tips and Tactics of 2009, Part 2

Webbiquity

Optimization—the greatest results for the lowest cost—is the goal of every AdWords campaign manager. What are two of the simplest ways to optimize AdWords campaigns? Google is constantly changing and upgrading its AdWords tools; which recent enhancements are most important to understand and take advantage of?

Adwords 100
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New Breed of Web Metrics Can Help Marketing Executives Make Better Decisions

Webbiquity

However, a graphical comparison of the type and quantity of backlinks pointing to the firm’s website and the sites of close competitors may be very enlightening (e.g., For example, SEO backlink tools can provide detailed lists of the precise backlinks to a competitor’s website.

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Web Presence Optimization Software Review: gShift Labs

Webbiquity

From a pure competitive research standpoint, gShift isn’t quite as robust as a tool like SEMRush (which provides AdWords keywords and click costs in addition to complete target organic keywords), but it does offer significant integrated functionality nonetheless. The ability to track external pages is another nice feature. URL links).

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The 29 Best Web Analytics Tools

Webbiquity

Analyzes your Google Analytics data and delivers insights about your site’s KPIs including sessions, pageviews, bounce rate, referral traffic, goal conversions, events, ecommerce, and AdWords. Simple Facebook reports for business for spotting trends and opportunities, with industry comparisons for performance benchmarking.

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34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

Frequent best-of honoree Pam Dyer explores a bit of what’s behind the Google+ “project” then shares more than two dozen resources for getting started on and using the network, from using circles and hangouts to its impact on SEO, and from tips small businesses need to know to feature comparisons to Facebook.

Google 100
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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

If you’re trying to sell to technology buyers, note that a recent study shows the types of content they are most likely to click on are “news and articles (84%), competitive comparisons and buying guides (73%), and promotional content (70%).&# companies use Google AdWords; 56% advertise on Google’s content network.