satisfaction Adwords Churn Rate ROI Template 
Adobe Experience Cloud Blog
NOVEMBER 15, 2013
What is your churn rate? And what are you doing to prevent churn? You need to know your churn rate and actively do things to reduce churn. To prevent churn, you need 360-degree view of your customer , and to constantly be monitoring customer satisfaction and usage of your product.
Hubspot
MARCH 10, 2016
14) Churn Rate. To calculate churn rate, take the number of customers you lost during a certain time frame, and divide that by the total number of customers you had at the very beginning of that time frame. Churn rate is a significant metric primarily for recurring revenue companies. Learn more here.).
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