Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. It contains significant quantities of solid thinking, and provides a useful framework of six primary ways to measure social media effectiveness. click here to view and download the Social Media ROI Cookbook on Slideshare).

Social Media 140

Social Media ROI Media Correlation 140

Adobe Experience Cloud Blog

NOVEMBER 15, 2013

What is your churn rate? And what are you doing to prevent churn? You need to know your churn rate and actively do things to reduce churn. To prevent churn, you need 360-degree view of your customer , and to constantly be monitoring customer satisfaction and usage of your product. Social Media Reach.

Sales Qualified Leads 48

Sales Qualified Leads Lead Ranking Marketing Qualified Leads Churn Rate 48

SnapApp

APRIL 4, 2018

The goal is to generate a campaign that has a low CPL, and high MQL-SQL conversion rate. . Common tool used: Google AdWords, Google Analytics, native ad platforms. . #5: Orbit Media | Co-founder and CMO. . . Response or Conversion Rate. Avalaunch Media | VP of Digital Marketing. . . 5: Opportunities. .

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

Hubspot

MARCH 10, 2016

We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. 14) Churn Rate. Churn rate is a significant metric primarily for recurring revenue companies. 15) Clickthrough Rate (CTR). heck, even marketing acronyms. Learn more here.).

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28